PromoNavi

Pros: Fast and attentive support.
Performance dashboards.
Fully automated reports.
Broken links notifications.
Missed keywords analysis.
Keyword collecting from different sources.

Cons: There is no ability to set automated rules across accounts
I can’t download the seasonality data for each keyword, but I hope they will fix it.

Overall: I’ve linked to Promonavi all the Adwords accounts of our products. Before, I used to run campaigns manually, but the increasing number of projects forced me to look for an automation solution. In fact, Promonavi is a single control center of all my advertising accounts. With its help, I can analyze PPC performance across campaigns and accounts, automate reports creating, analyze competitors, and more. I cannot but mention the work of the support team. These guys are really fast and attentive. I had some problems while connecting data from GA - they helped me in minutes.

Pros: It seems the most easy-to-use compared to other platforms I've considered. Also, the price and features are ok for me.

Cons: The platform seems to be young enough and somehow raw yet. This fact doesn't influence the ability to leverage its features and tools, especially concerning the price…

Overall: The most I like in Promonavi is the automated reporting feature and competitor analysis tool. When it comes to reporting, Promonavi is a winning choice. I have two options: scheduled reports and Data Studio report. The first one is convenient for reporting to my clients - I set up a schedule, and my clients receive PDF reports via email. The second option is good for campaign optimization and decision-making. Also, I leverage competitor analysis and keyword collecting features. I like the missed keywords option - the system shows me the keywords that my competitors target, but I don't. That lets me expand my audience reach and make me happy:))) One more thing is the price. Compared to the expensive PPC tools which I used to deal with, Promonavi seems very affordable.