Audience
Companies searching for a localized marketing automation solution
About Preeon Web-to-Print Publisher
The cutting edge technology of Preeon Publisher helps with localized marketing automation (LMA) by generating individualized print collaterals instantaneously. Documents and templates can be created in a web browser and shared with users over the Internet for adaptations. With the industry's simplest workflow with a web-2-print application, users can access an exact representation of the original document and can apply their changes right into the templates. The professional output can be sent directly to the print shops. Within exact rules and parameters of a template, users can edit text and insert and modify images from ImageDirector Media Asset Management into Preeon Web-to-Print Publisher in seconds. Relevant information can be inserted automatically from single imprints to product details or fully automated, micro-segment campaigns. With Preeon, the creation and adaptation of printed collaterals can be decentralized while protecting brand identities.