Audience
Companies and anyone in search of a software solution to add video files to emails
About Playable
Reach your best audience (email) with your best content (high quality video). Maximize awareness and ROI of your videos. Video stimulates interest and desire more than any other content type. Optimize your audience engagement. Clicks informed by video are better qualified clicks. Increase conversion and in turn revenue. Playable delivers the optimal video format (HEVC, H.265, WEBM, MP4, APNG, WEBP, or GIF) upon open. Playable’s mission is to optimize video marketing, using artificial intelligence and our unique dataset of what video content works best. The company was founded in 2016 with the purchase of the foundation patents for adding video content to email. We started by building our Video Email product that allows any marketer to add any video to their email campaigns. We love email because it already generates the highest return-on-investment for marketers, compared to other digital marketing channels.