Placer.ai

Why invest in point solutions when you can invest in the only future-proof system that scales with you? Traffic, Shopper Journey, Visual Merchandising, Asset Protection, and more, in a single fully-integrated platform. Accurately measure foot traffic to your stores in real-time with the most advanced traffic system ever built. Enjoy instant access to high-resolution recorded video to easily perform your own audits at your convenience, and at no extra cost. Measure, display, and control store occupancy in real-time to instill confidence in shoppers and safely reopen your stores. Analyze historical occupancy rate trends for your locations. Check if locations are underutilized or overcrowded, and verify compliance with specified occupancy limits. Get complete visibility into how shoppers move through the various areas of your store as part of their journey. Segment shoppers by demographics, purchase activity, and much more.

Near is the world’s largest source of intelligence connecting the physical and the digital world, covering 1.6B people across 44 countries. Leverage Nearverse to curate highly relevant bespoke audiences on the fly, analyze, and activate them across major platforms. Get instant human movement insights to understand consumer behavior and analyze places for data-driven decision making. Identify high value customers and increase their wallet share through personalized offerings and promotions. Compare footfall trends and visitation patterns to identify and analyze high/low performing competitor stores. Evaluate sales potential of stores from footfall analysis, and make informed store opening/closing decisions. Allspark gives you instant access to advanced audience curation & marketing capabilities. Use Artificial Intelligence and data from 1.6 billion users to experience the simplicity of complexity.