Audience
Companies searching for a Master Data Management solution
About Oracle MDM
To fully understand master data management (MDM), we must first define and explain master data and differentiate between it and master data management. Master data is the critical business information that supports and classifies the transactional and analytical data of an enterprise. It may also be referred to as “enterprise data” or “metadata,” and often includes application-specific metadata, alternative business perspectives, corporate dimensions, reference data, and master data assets. Examples of enterprise data include chart of accounts, organization or cost-center structures, market segments, product categories, and more. Master data management (MDM) does exactly what the name implies—manages master data. MDM is the combination of applications and technologies that consolidates, cleanses, and augments this master data and synchronizes it with applications, business processes, and analytical tools.