Audience
Anyone looking for a consumer panel data platform
About Numerator
Modern market intelligence for more growth. Know more about your consumers’ shifting behaviors as well as the ads, promotions and influencers on their decisions. The New Era of Market Analytics: Numerator TruView. Measure your market share across all channels and with consumer context – at the speed of the consumer. From FMCG and home improvement manufacturers, to retailers, agencies and more, Numerator brings unprecedented visibility into consumer behavior and the advertising, promotions, and pricing that drive it. Numerator helps the world’s largest brands grow. Over 1300 manufacturers, retailers and agencies trust Numerator to know more about their consumers. The Numerator OmniPanel provides a single source of consumer insights to help you market to consumers — not demographics. Numerator's user-friendly consumer app powers America's largest and most representative consumer panel, organically aligned to the US Census.
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Company Information
Numerator
Founded: 1990
United States
www.numerator.com
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InfiViz
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Depending on a retailer's needs at each stage of the pricing journey, Competera offers three major products that can be either combined or used separately. These products include Competitive Data providing real-time market data, Pricing Automation reducing time spent on repricing from 60 to 4 hours weekly, and Price Optimization generating 8% revenue uplift on average along with 6% margin growth. The cost of the platform depends on the number of SKUs under management, deployment scale, and product setup.
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