Audience
Brands seeking a solution to develop clean, transparent products, while managing marketing claims and regulatory checks
About Novi
From marketing claims and regulatory checks, to supply chain transparency, to sustainable packaging and formula ownership, Novi gives you the access and tools you need to translate your brand ethos into product reality, exactly the way you envision. Vet your existing formulas or design a new one by tapping into Novi’s extensive supplier data with ingredient profiles of 10s of 1000s of raw materials, so we can confidently guarantee over 100+ claims, all the way to the source. For major partners like Credo, Sephora, Grove, and Follain, Novi is the only platform trusted to be their source of truth beyond their public RSL. For brands, this means no surprises and more time on shelves. Whether you’re looking for a clean formulator, a transparent manufacturer, or sustainable packaging, a lot of doors can feel closed when you’re producing less than 5,000 units. At Novi, we open them for you, so nothing gets in the way of designing a product that’s great for your brand, and the planet.