Audience
Businesses and brands interested in a customer data platform to optimize their marketing campaigns
About Nominow
The original Dutch developed customer data platform Nominow harvests touchpoint data from any source your organization may operate. It continuously builds and enriches customer profiles in a single data source of truth, serving as a valuable source for any marketing campaign, event or other customer interaction you may want to initiate. Each company has its own optimized marketing technology stack, therefore every Nominow implementation is unique. Together with you and your people we assess the situation, the context and strategic orientation in which Nominow will operate. We analyze sources and uses of customer data, IT environment and specific requirements. Your Nominow solution is always set up to your specific situation and needs. We make sure you get in control of your customer data to have real actionable insights available on your demand. A typical Nominow implementation takes 6 to 8 weeks.
Segments
Automatic behavioral segmentation, customer journey mapping, robust reporting. Sync lists anywhere. The power of a data team in an app. Answer your most complicated marketing questions. Pivot segments across different dates and customer groups to find new opportunities for a winning campaign. Easily plug and play our customer segments into channels like Klaviyo, Google, and Facebook. A single source of truth without writing a single line of code. Segments make data analytics accessible to every business owner, data-savvy or starter. Every company, large or small, should have the power to leverage data in the pursuit of possibilities. As a part of the LinkedIn data team, our job was targeting the right users for different campaigns in an activity we endearingly called “list pulls”. Essentially, we stack-ranked users based on specific criteria and a likelihood to buy target solutions. Our teams developed massive tables covering hundreds of millions of rows of data.
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Census
Census is the operational analytics platform that syncs your data warehouse with all your favorite apps. Get your customer success, sales & marketing teams on the same page by keeping customer data in sync. No engineering favors required. Census automatically publishes SQL & dbt models from your warehouse without a line of code. Stop deciphering external APIs and maintaining custom scripts, just focus on the business outcomes. You don't want "yet another source of truth" when everything is already in your warehouse. Census works on top of your existing infrastructure. Just pick a destination app, map the data, and voila, you are done. Your data shouldn't be stuck in quarterly reports. Census empowers everyone in your business to take action. Live metrics in every app means better business operations, which leads to happier users & more revenue.
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Conscia
Orchestrate data and experiences across all channels and technology stacks. Customer Your customer interacts with your brand on multiple channels such as mobile, website, email, etc. Learn how Conscia collects, aggregates and enriches customer data from all channels to create a unified view that all applications can access via realtime APIs. ontent is spread across several CMSes and enterprise applications. Learn how our unique headless CMS creates a view of all your content in one centralized interface, enriching your existing content while allowing you to author new content. Context is the channel on which your customer is engaged as well as their real-time location, intent and world view. Learn how Conscia empowers marketers with rule-based and algorithmic control over what the customer sees based on their real-time context. Marketers want control and limited reliance on IT.
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Adverity
Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale.
The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it.
Adverity was founded in 2015 and is headquartered in Vienna with offices in London and New York, and currently works with leading brands and agencies including Unilever, Bosch, IKEA, Forbes, GroupM, Publicis, and Dentsu.
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Company Information
Nominow
Netherlands
www.nominow.com/en
Videos and Screen Captures
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