Audience

Media planners and buyers

About Mediaocean

Meet customers where they are and unite stakeholders across the media lifecycle through an integrated platform designed to facilitate mission-critical solutions for Media Intelligence, Media Management, and Media Finance. Extensively connected to the media ecosystem through APIs and bi-directional integrations, and encapsulated by an omnichannel data warehouse, the Mediaocean platform provides unmatched transparency, control, and efficiency for omnichannel advertising. Critical data surfaced where and when it matters most. Tap into an underlying foundation of normalized data and leverage it throughout the campaign lifecycle where it can impact decisions. End-to-end workflow for omnichannel buying at scale. Whether digital or traditional, direct or programmatic, across open or closed ecosystems, leverage a standardized workflow to manage campaigns. Customized media accounting to manage global spend and streamline operations.

Integrations

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Company Information

Mediaocean
Founded: 2012
United States
www.mediaocean.com/ca/products/lumina

Videos and Screen Captures

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Product Details

Platforms Supported
SaaS
Training
Documentation
Support
Phone Support
Online

Mediaocean Frequently Asked Questions

Q: What kinds of users and organization types does Mediaocean work with?
Q: What languages does Mediaocean support in their product?
Q: What kind of support options does Mediaocean offer?
Q: What other applications or services does Mediaocean integrate with?
Q: What type of training does Mediaocean provide?

Mediaocean Product Features

Advertising Agency

File Sharing
Collaboration
Time Tracking
Document Management
Task Management
Campaign Management
Project Management

Audience Intelligence

Audience Segmentation
Social Listening
Sentiment Analysis
Data Visualization
Social Media Analytics
Data-Driven Insights
Competitive Intelligence
AI / Machine Learning
Trend Tracking
Image Recognition
Content Tracking
Filters / Search

Campaign Management

Lead Management
Event Triggered Actions
Contact Database
Channel Management
Email Marketing
Multi-Campaign

Marketing Planning

Marketing Calendar
Spend Management
Budgeting & Forecasting
Project Tracking
Media Planning
Collaboration
Goal Setting / Tracking
Flowchart
Presentation Tools
Predictive Analytics

Social Media Advertising

Ad Creation
Ad Buying
Reporting / Analytics
Campaign Management
Digital Asset Management
Bulk Advertising
Roles / Permissions
Collaboration Tools
Comment / Reply Moderation
Retargeting

Video Advertising

Collaboration Tools
Creative Asset Management
Design Ads
Reporting / Analytics
Ad Optimization
Media Buying
In-App Video
Display Advertising
Social Advertising
Video Monetization
Demand-Side Platform (DSP)
Supply-Side Platform (SSP)

Mediaocean Additional Categories