Mastercard Market Trends
Gather information that plays a fundamental role across all areas of the business. For payment industry players, it is critical to stay on top of the largest trends and access to date market information, or risk getting left behind. Our Market Trends platform provides an in-depth view of payment insights, competitive intelligence and industry trends. Insights range from research on card performance across several markets, thought leadership on trending topics and deep-dive analysis of top fintech players. Market Trends provides a simple, curated view of reliable insights, all in one place. Easy to access reports providing insights for different markets globally on socio-economic, payment and digital KPI data, curated at a local level by Mastercard teams. Filtering and benchmarking features of card products issued by different schemes and issuers to help you understand the current competitive landscape.
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Klue
Klue is the competitive enablement platform built to collect, curate, and deliver competitive and market intelligence across every department of every business. Staying on top of the competition is easy with Klue. Klue tracks relevant news and data and combines it with internal sources. Deeper competitive intelligence gives you the edge against top rivals and growing threats. Never pull your hair out managing document versions again. Update sales battlecards effortlessly, collaborate seamlessly, and deliver consumable competitive strategies in the tools your Sales reps use every day. Arm reps with sales strategies to be more effective in closing deals. Easily searchable sales battlecards give tactics to handle objections, deposition competitors, and leverage strengths. Fuel better decision-making across the organization. Klue makes it easy to collect, curate, and deliver intel to multiple teams. Whether by email, web, mobile, or Salesforce, Klue works where you do.
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Charm.io
Charm helps sales and marketing teams fill their pipeline with qualified brands and contacts.
With Charm.io you can:
● Prospect for DTC brands across 160+ attributes including category, marketplace, fulfillment service, website traffic, reseller status, Growth Score, and more
● View insights on any DTC brand including growth, technology use, social media metrics, ad growth, and more
● Access and export contact data for high priority prospects
Charm is powering efficient DTC brand prospecting via Insights into where a brand is in their growth cycle, social media presence, annual revenue, technographics, advertising activity, and more. Gain a complete picture of your prospects' strengths, weaknesses and determine their potential fit as customer while employing tactical sales and marketing strategies. Supercharge your sales and marketing efforts.
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XPLN Suite
XPLN is one of the leading solutions for collecting current market data, e-commerce price optimization and comprehensive services in the field of Digital Shelf Analytics. A strong focus on technology, innovation and proximity to the customer enable us to deliver higher quality data to our customers and help them grow their business through valuable insights and confident decisions about offers and positioning. Many well-known retailers and brands trust in us.
XPLN automatically collects market prices from online channels about your own and competitors' offers. Brands and retailers can track online ratings, stock levels, prices, marketplace ranking, and other metrics on a centralized platform. Clients can also define product repricing strategies based on configured rules, utilize the price monitoring engine to determine required changes, and manually or automatically adjust prices in the database. Further protect your brand through MAP monitoring and detecting unauthorized sellers.
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