Audience
Companies looking for an autoscaling and load balancing platform
About Google Cloud Load Balancer
Scale your applications on Compute Engine from zero to full throttle with Cloud Load Balancing, with no pre-warming needed. Distribute your load-balanced compute resources in single or multiple regions—close to your users—and to meet your high availability requirements. Cloud Load Balancing can put your resources behind a single anycast IP and scale your resources up or down with intelligent autoscaling. Cloud Load Balancing comes in a variety of flavors and is integrated with Cloud CDN for optimal application and content delivery. With Cloud Load Balancing, a single anycast IP front-ends all your backend instances in regions around the world. It provides cross-region load balancing, including automatic multi-region failover, which gently moves traffic in fractions if backends become unhealthy. In contrast to DNS-based global load balancing solutions, Cloud Load Balancing reacts instantaneously to changes in users, traffic, network, backend health, and other related conditions.