Audience
Suite of targeting and measurement media solutions for marketers
About FreeWheel DemandSuite
Our technology enables audience delivery at scale. It extends your reach, connects you to partners, facilitates real-time optimization, and streamlines the reporting process. FreeWheel’s end-to-end capabilities help with every step of the buying process, from planning through interpreting results. Buy inventory at scale and across all screens with direct connections to major publishers and premium inventory sources using FreeWheel technology, tools, and workflows. Access and aggregate supply across the ecosystem, and trade with agencies and programmatic partners as needed. Modernize the manual process of planning and buying, and monitor and optimize campaigns in real time, all with a single platform. Leverage automation, audience-based buying, and real-time insights to drive more impact. Deepen investment insights to fuel future planning and buying cycles. Evaluate performance and ROI and inform future investment strategies with a unified dataset.
Epom
Get a powerful ad serving & ad management platform to run, track and optimize your ad activities with no discrepancies. Customize every aspect of our ad serving solution to your brand identity. Get the award-winning software developed by professionals and put your brand name on it. Epom Bidder is a complete solution to buy additional traffic at reasonable prices. Add any SSPs to your account with a few clicks or buy Epom Market inventory directly. Make the programmatic buying process easy with Epom Ad Server RTB platform. Enhance your advertising operations by easily integrating with your partner DSPs, or connect with 60+ built-in DSPs available via the Epom Ad Server Real-Time Bidding platform. Access premium ad inventory & reach your target audience with advanced targeting options across devices. Deliver your ad creatives to the relevant users on mobile, desktop, video, in-app, and more, and forget about wasted ad spends & discrepancy.
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Basis DSP
It’s the only DSP united with search, social, and site direct via a single interface. Basis DSP grants access to an entire programmatic universe of inventory, audiences, and data sets—plus the ability to plan, buy, and manage campaigns. Interoperability with search, social, and ad server platforms enable media professionals to plan and approach digital media strategies. Billing automation within Basis DSP creates seamless processes to reconcile delivery numbers and create/pay invoices easily. Plan, negotiate, and track custom PMP offerings across thousands of premium publishers—without ever having to leave Basis. Utilize Basis artificial intelligence engine to generate better outcomes for campaigns—choose from algorithmic or machine learning optimizations to automatically analyze data. Access the industry’s leading exchanges, along with 25,000+ audience segments across over 30 different data providers, flexible and intuitive inventory, and data targeting options.
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CIENCE GO Digital
GO Digital is a Demand Side Platform with your ideal audiences built in. We help you better reach B2B targets with your ads. See what B2B advertising quality and ad options can do to grow your pipeline. You can potentially target millions of business users using 100+ B2B filters such as title, industry, company size, and technologies used. Watch engagement increase with better targeting. All your Campaigns can be designed for specific personas. Lots of configurable options, and industry-leading data accuracy. Bidder-as-a-Service enables sophisticated marketers access to a highly customizable RTB (real-time bidding) cloud platform. All the bid options you want, none of the overhead and complexity. Same-day deployments for a custom bid environment. Deploy the CIENCE tracking pixel and take your ads, remarketing/retargeting, and follow-up to the next level. It’s turnkey — all in the same platform.
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Aroscop
Data driven marketing solutions build on a Customer Data Platform to enable marketers optimize their consumer’s buying cycle. Activate & mobilise your first-party data to bring better understanding & transparency in your marketing & advertising value chain. Create clear user personas based on demographics, behaviour, transaction & browsing history, & enrich these cohorts with added data layers. Manage digital inventories across your or your partners’ properties to generate additional revenue or create targeted campaigns. Combine valuable data from multiple sources – offline or online, first party, second party or third party data. Use this unified data view to create winning digital strategies. Deploy existing or custom Machine Learning models to create custom segments and audience cohorts, predictive modeling & heuristics.
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Integrations
Company Information
FreeWheel
Founded: 2007
United States
www.freewheel.com/demandsuite
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Product Details
Platforms Supported
SaaS
Support
Online