Experian Data Quality

Melissa’s Web APIs provide a comprehensive solution for global data verification, cleansing, and enrichment to maintain reliable data. Verify, standardize and cleanse global identities, addresses, phones & emails, powered by AI-driven reference data. Our flexible APIs are designed for modern interfaces, including REST, JSON, and XML are easily accessible through our Developer Portal, where you can build, test, and explore integrations. Enhance your data with geographic, demographic, and firmographic insights, along with U.S. property data for advanced enrichment. Melissa supports seamless integration with popular platforms such as Salesforce, Shopify, and more, making data management and governance simple and efficient. Whether you’re focused on data management, data validation, or leveraging our APIs into your website or mobile applications, Melissa helps you unlock the full potential of your data. Get started with 1,000 complimentary credits! All you need is a Melissa account

Having the correct name is essential to effectively communicating with a customer or lead. Name Validation performs a 40-step check to help your business weed out bogus and inaccurate names and prevent embarrassing personalization mistakes from being sent to customers and prospects. Your brand has a lot riding on getting your customers' and prospects' names right. Accurate names are key to effective personalization and also an important indicator of fraudulent and bogus web form submissions. Name Validation verifies first and last names using a global database of more than 1.4 million first names and 2.75 million last names, correcting common mistakes and flagging garbage before it enters your database. Our real-time name validation and verification service corrects and then tests against a proprietary database containing millions of consumer names to determine an overall quality score. Your business can use this score to block or deny bogus submissions from entering your sales.