Audience

Companies looking for an advanced Trade Promotion Management solution

About TELUS Trade Promotion Management

TELUS Trade Promotion Management’s offerings (formerly Exceedra) are delivered via a SaaS platform that empowers consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels.

Our offerings allow CPG companies to:

Increase forecast accuracy.
Plan, approve, and execute promotions.
Manage contracts, claims, and deductions.
Optimize trade promotions for sustainable growth.

Key features include an AI Assistant for instant guidance and insights, advanced analytics with pre-built and custom reports, and enterprise scalability with multi-language/multi-currency support. Our architecture is cloud-native for rapid deployment, ensuring simplicity, support, and synergy for global CPG operations.

Gain a competitive advantage with our proven technology and deep CPG industry expertise. Discover how TELUS TPM can elevate your promotional performance.

Integrations

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Company Information

TELUS Agriculture & Consumer Goods
Canada
www.telus.com/tpm

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Product Details

Platforms Supported
Cloud
Windows
Mac
Training
Documentation
Live Online
Support
Online

TELUS Trade Promotion Management Frequently Asked Questions

Q: What kinds of users and organization types does TELUS Trade Promotion Management work with?
Q: What languages does TELUS Trade Promotion Management support in their product?
Q: What kind of support options does TELUS Trade Promotion Management offer?
Q: What other applications or services does TELUS Trade Promotion Management integrate with?
Q: What type of training does TELUS Trade Promotion Management provide?

TELUS Trade Promotion Management Product Features

CPG

Lot Tracking Not Supported
Financial Accounting Not Supported
Inventory Management Not Supported
Electronic Data Interchange Not Supported
Customer Management Not Supported
Pricing Management Not Supported
Forecast / Demand Planning Not Supported
Trade Promotion Not Supported
Shopper Marketing Not Supported

Retail Execution

Product Education Not Supported
Pricing / Placement Optimization Not Supported
Product Promotion Strategy Not Supported
Retail Site Audit Not Supported
Inspection Not Supported
Data Collection Not Supported
Workforce Management Not Supported
Collaboration Tools Not Supported
AI / Image Recognition Not Supported

Trade Promotion Management

Analytics / ROI Tracking Supported
Approval Workflow Supported
Budgeting & Forecasting Supported
Claims Management Supported
Competitor Analysis Supported
Compliance Management Supported
Customer Management Supported
Discount Management Supported
Pricing Optimization Supported
Promotion Calendar Supported
Settlement Management Supported
Trade Agreement Management Supported