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SplitWit A/B Testing Improves your conversion rate the right way. Our experiment editor lets you create A/B variations of your website and generates ideas specific to your business. Your changes are automatically deployed to half of your visitors. SplitWit determines if your changes led to an increase in sales and conversions. Change and experimentation are constants and important You should A/B test with SplitWit! A/B campaigns empower your decision-making. Let SplitWit suggest experiment ideas custom fit for your business. Set metrics to track goals and conversions. Target specific audiences and pages. SplitWit will help you choose the best setup for your site. SplitWit determines a winner. Our advanced statistics engine makes sure your results are accurate and statistically significant. Test and Optimize Your Website. The SplitWit experiment editor lets you make changes to your website, and split traffic between the original version and your variation.

With your marketing ideas and our machine learning, you can optimize your web site for every single visitor. Simultaneously test all of your most creative marketing ideas to constantly showcase the messaging, content, and experiences that performs best. This is way beyond A/B testing and old-school, rules-based personalization. This is the new standard for high-converting landing pages across your website. This is Continuous Conversion™—and it changes… everything.