Brightspot Integrations

Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place. Understand your site and app users to better evaluate the performance of your marketing, content, products, and more. Access Google’s unique insights and machine learning capabilities to help get the most out of your data. Analytics is built to work with Google’s advertising and publisher products so you can use your analytics insights to reach the right customers. Process and share your data quickly with an easy-to-use interface and shareable reports. Get the most out of your data with features like analytics intelligence, detailed reporting, and so much more. Easily access data from other Google solutions while working in Analytics, for a seamless workflow that saves you time and increases efficiency. Gain deeper insights into how users from your Google Ads campaigns engage with your site.

Firebase helps you build and run successful apps. Backed by Google and loved by app development teams - from startups to global enterprises. Products and solutions you can rely on through your app's journey. Install pre-packaged, open-source bundles of code to automate common development tasks. Easily integrate Firebase with your team’s favorite tools. Use Firebase products together to solve complex challenges and optimize your app experience. Personalize your onboarding flow, grow user engagement, or add new functionality with Firebase. Firebase provides detailed documentation and cross-platform SDKs to help you build and ship apps on Android, iOS, the web, C++, and Unity. Learn how to create a Firebase project, register apps to it, and integrate the Firebase SDKs for your products and platform: iOS, Android and Web. Learn about Firebase projects, including concept overviews, deep-dives into topics like project permissions and project management tools, or preparing to launch your app.

Only Adobe lets you mix, match, and analyze data from anywhere in the customer journey. Plus, get versatile reporting, predictive intelligence, and more. Use award-winning tools to turn vast streams of web data into insights that everyone can act on. We welcome data from any channel. Bring it all under one roof to deliver real-time insights based on true 360-degree customer views. We open the door to better decision-making. Use powerful attribution to see behind each conversion and invest accordingly. We make hard things easy. Our AI and machine learning brings hidden opportunities and answers to everyone with the click of a button. Reporting visits and measuring page views isn’t enough anymore. To really take advantage of the power of the web, you need to measure customer pathing, traffic sources, content effectiveness, and video engagement. You need to know more than who’s coming to your site. You need to know why. To know the best page or product to show them.

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.

True attention, measured by Parse.ly, reveals what people are willing to spend their time with—what resonates with them and what they care about. Parse.ly explores what matters to consumers and media companies using our data. Parse.ly gives creators, marketers and developers the tools to understand content performance, prove content value, and deliver tailored content experiences that drive meaningful results. Use real-time data to keep a pulse on your current readership. Leverage historical analysis to get a clear picture of what happened in the past and use it to plan for the future. With over 30 unique attention metrics, subscriber tracking, and segmentation at your disposal, Parse.ly gives you everything you need. Stop worrying about whether you're tracking the right things, and focus on acting instead of analyzing.

Zephr is the dynamic Subscription Experience Platform built for the effective optimization and personalization of the user experience, in order to drive conversion. We empower commercial and technical teams to create personalized experiences for every customer that deliver powerful subscription relationships for life. Subscription management platforms focus on post-acquisition strategies leaving the pre-acquisition strategies to traditional marketing methods. These methods fail to deliver adaptability, specific personalization, and tailored experiences. Businesses can no longer afford to take the one-size-fits-all approach to digital subscriptions. Customers seek unique experiences based on their changing needs and want at every stage. The digital subscription journey encompasses various user states.