Audience
Marketing teams that need an insight platform that helps create advertising
About Behavio
Get insights to boost your advertising performance at any stage of your creative process. Upload ideas and ads at any stage of the creative process – pretest concepts, storyboards, animatics, drafts and videos. Get feedback from real people – a robust and representative sample of your target audience. We use nondeclarative behavioral research and randomized controlled trials (RCTs) to map subconscious changes in viewers’ brains. Useful insights from dozens of detailed metrics – about your message delivery, branding, or ability to build up emotion and attention. Many are analyzed second-by-second in your video. Buy media for your best creatives. Polish your scripts. Choose the right scenes. Finetune editing, voice-overs and pack-shots.
Integrations
No integrations listed.
Company Information
Behavio
Founded: 2015
Czech Republic
behavio.app/
Videos and Screen Captures
quantilope
An end-to-end platform automating advanced research methodologies for actionable insights and a meaningful view of your consumer. quantilope’s platform provides substantive insights to questions throughout the entire product development and marketing mix. The first step is to identify the market research question that you’re going to ask. From business strategy, to product innovation, launch, and performance monitoring, quantilope’s Agile Insights platform can help brands get a better understanding of who their customers are, what they want to buy, and how to appeal to them best. Once you’ve defined a research question, you can begin building your survey using automated methods. Inside the survey editor on quantilope's platform, you simply drag and drop the question type and automated method that you want to use such as Choice-Based Conjoint, MaxDiff, TURF, Implicit Tests, and more.
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Tracksuit
A dashboard that you'll love to look at. Toggle between different views of your data for a holistic overview of brand health and extract easy-to-understand insights to present to your team. Insights at a fraction of the cost of traditional brand research. Get access to enterprise-level brand tracking, without the price tag. We survey thousands of people in your category throughout the year and update your dashboard with results in real-time. Toggle between different views of your data for a holistic overview of brand health and extract easy-to-understand insights to present to your team. We survey thousands of people each week from panels of millions around the world. You'll have full visibility of your brand health in 30 days, with insights updated daily.
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Swayable
Swayable is a global research platform that measures how effectively media content changes opinions. Our clients are dramatically increasing the impact of the stories they tell on the world's most important issues. Clients include major brands, agencies, foundations and political campaigns around the world. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling. Campaigns that matter use Swayable to learn what really works. They get deep insights in under 24 hours with no media spend required. It's real science, finally applied to public opinion and consumer insights. Results available in under 24 hours from thousands of respondents, with real-time analysis via online dashboard. Get proof of impact, not just feedback. Swayable impact tests are standard-setting randomized controlled trial (RCT) survey experiments. Unlock 2X-10X increases in campaign ROI by applying insights across all stages of messaging, creative development and media planning.
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Product Details
Platforms Supported
SaaS
Training
Documentation
Support
Online