BHIM Integrations

Rishta Desk is a cloud-based matrimonial CRM designed for Muslim marriage bureaus, Mushaidas, and independent matchmakers. It simplifies matchmaking by replacing manual registers, spreadsheets, and scattered WhatsApp messages with one centralized platform. Key features include biodata management, searchable profiles, family details, matchmaking filters, membership management, and branded online storefronts. Privacy features include photo blurring and controlled photo access. Matchmakers can create WhatsApp-ready profile cards, manage staff access, and collect payments directly through their own UPI QR codes without platform commission. Rishta Desk helps marriage bureaus organize profiles, streamline daily operations, protect family privacy, and build a professional online presence.

Unified Payments Interface (UPI) is a real-time payment system developed by the National Payments Corporation of India (NPCI) that facilitates seamless and instant transfer of funds between bank accounts through a mobile platform. Launched in 2016, UPI revolutionized digital transactions in India by enabling users to send and receive money, pay bills, and make purchases directly from their smartphones without the need for traditional banking methods or card details. It uses a Virtual Payment Address (VPA) to simplify transactions, eliminating the need to share sensitive bank details. Highly secure and interoperable, UPI integrates multiple banks under one interface and supports features like QR code payments, scheduled transfers, and peer-to-peer payment requests. Its wide adoption has significantly contributed to India’s shift towards a cashless economy.