Astra

Capture 3x more leads. Track and convert leads from 20+ sources. 1. Connect or create 20+ lead sources, Driftrock forms and chatbots. 2. Track every lead from source, ad or keyword through to the conversion, lead validation and campaign optimization to increase lead quality. 3. Increase list conversion rate with segmentation and automated audience nurturing. 4. Keep your CRM in sync with Facebook, Google and LinkedIn Custom Audiences. 5. Use Driftrock customer segments to create better lookalikes and automatically exclude existing customers or conversions from your ads. Browse our lead gen library to connect or create Facebook, LinkedIn, Quora, TikTok and more!

Drift is a conversational marketing platform designed to help businesses engage website visitors and convert them into qualified sales opportunities. The platform uses AI-powered chat agents to start real-time conversations with prospects directly on a company’s website. Drift helps marketing and sales teams identify high-intent buyers, answer questions instantly, and guide visitors toward booking meetings or speaking with a representative. By replacing traditional forms with interactive conversations, businesses can improve the buying experience and accelerate lead qualification. Drift also provides insights into website visitor behavior, helping teams understand which prospects are most likely to convert. The platform integrates with existing sales and marketing tools to support a seamless revenue workflow. By combining real-time engagement with buyer insights, Drift helps companies generate more pipeline and close deals faster.