OUTFRONT
In name and in nature, we leverage the power of location, creative, and smart audience data to drive meaningful connections between brands and audiences in the real world with out-of-home advertising. Welcome to America's most visible and most versatile OOH media network. Engage audiences in the real world, where they live, love, work, and play. Digital out-of-home empowers brands with the ability to generate contextual relevance with dynamic creative triggered by daypart, location, traffic, weather, or even the score of the game. DOOH also allows marketers to execute campaigns much more quickly than with traditional billboards, with or without programmatic purchasing. Marketers also appreciate DOOH for its robust measurement and attribution capabilities, which allow advertisers to measure everything from brand lift to footfall.
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Ooh!Media
Powerful, intuitive Windows-based software that allows you to reach your targeted, daily viewing audience as no other media can. Pronounced “O” Media, Out-Of-Home (OOH) advertising is one of the fastest-growing ad categories today and provides one of the best returns on your investment. At a moment's notice, you can create dynamic, on-premise advertising programs that increase your same-store sales while reducing or eliminating your dependence on other traditional shotgun media (newspaper, TV/radio, etc). Adaptive’s Ooh! Media software sets a new standard in digital display advertising control. One-screen command and control empowers you and optimizes your customer’s viewing experience. Instantly display promotional text, and add backgrounds, graphics, animations, and video to create responsive advertising where it matters most – at your own front door.
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Growth Channel AI
Identify and reach niche audiences at scale on any programmatic advertising channel to drive the performance of your campaigns, all in Growth Channel AI. Identify and reach people who purchase at specific stores or attend events using geolocation data. Better understand your personas and build customer profiles in seconds with AI. Build your first-party data with custom audiences (advertising, emails, postal). Directly activate your personas for advertising campaigns. Optimize your campaigns to reach the best performance across DSPs & SSPs. Measure the impact of your ad campaigns online and offline. Identify your customers on any digital channel, have full flexibility on your budget and audience size, and target people based on real-time and past location visits. No need for separate licenses on DSP, SSP, or DMP. Target niche audiences across TV, digital out-of-home, audio ads, native ads, video, mobile, and web displays.
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PropellerAds
PropellerAds is a multisource advertising platform providing access to unique traffic sources and AI-based ad-serving/optimization tools for media buyers, agencies, brand owners, and affiliate marketers.
The main platform’s benefits are:
- Multiple exclusive traffic sources in a single advertiser’s account
- Exceptional traffic quality and purity ensured by the latest anti-fraud software
- Demographic and Interests Targeting for Push ads
- In-Page Push – a traffic type that allows you to target iOS and Mac devices
- Direct Click traffic for Popunder campaigns that might boost your CR up to 120 times
- CPA Goal – a new-generation optimization tool that ensures your campaign will reach the conversion price you set with no effort on your part
- Precise statistics and A/B testing tools
The company is also a member IAB Europe and has a ISO/IEC 27001 Safety Certificate.
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