Paytia is a secure payment platform built for organizations that take card payments over the phone and other customer channels without exposing sensitive card data to agents or business systems. Customers enter card details using their own phone keypad while DTMF masking replaces the tones with a flat signal in real time, so agents never hear or see the digits and call recordings remain free of card information. Payments are routed directly through the business’s existing gateway, including providers such as Stripe, Braintree, Authorize.net, Adyen, and Worldpay, allowing organizations to keep their current merchant setup. It supports agent-assisted phone payments, IVR self-service, outbound collections, mobile and Zoom payments, as well as payment links through SMS, email, chat, WhatsApp, Messenger, and customized web checkout. It also supports recurring billing, ACH, FedNow, RTP, bank account capture, merchant services, and secure capture of sensitive data.