Best Market Research Software for Voxpopme

The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform. Over 10,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands. Listen to the voice of your customers, improve the experience gap, increase loyalty and sales. With Qualtrics Customer XM, you get the power of the latest listening engine technology, business intelligence with predictive analytics, and all the actionable capabilities for timely closure. In this way, you will gain a holistic understanding of your customers' experience and take appropriate actions that result in significant impact.

Businesses know they need to compete on experience, and yet, most are not moving the needle. Customer scores go up, but revenue goes down. Why? The use of old, tired techniques like feedback collection and monitoring applications can focus your attention on the wrong things. We built InMoment to change all of that. We’re ushering in the Experience Improvement (XI) movement to transform the way your organization approaches business initiatives. A unique combination of leading-edge technology and decades of human expertise combined to help businesses create effective and profitable programs that improve experiences at the intersection of value—where customer, employee, and business needs meet. Experiences are personal, emotional, and dynamic. Understanding where to focus is the really hard part—and it’s central to your success. Identify and prioritize the high-impact, emotional moments to connect with and grow your most valued customers.

Digsite’s leading agile insights technology enables teams to quickly learn and iterate with consumers. Recruit and launch a Digsite Sprint community in as little as 24 hours. Answer “why” questions, capture photos and video of experiences, and iterate on ideas under development. Digsite's interactive SmartDashboard makes it fast and easy to report on your research. Use our automated natural language processing and text analytics to identify and feature key qualitative results, and download your editable report right into PowerPoint. We make it easy to find your target audience. Access our panel of pre-qualified participants, micro-target your audience via our SocialFind recruiting, or use your own customer list. We built research expertise right into the platform. Our discussion guide templates can be customized to your needs. Guided support and full-service options are available.

Methodify is one of the leading automated market research platforms globally, specifically developed to automate the time consuming and expensive parts of the marketing research process. It was conceived while conducting repeated concept testing with Canada’s biggest bank. Methodfiy enabled them to do more consumer research faster, without compromising the quality of the feedback. Methodify makes it easier and faster for companies to access crucial consumer insights at every phase of the product development and marketing process in order to help them make better business decisions. Taking it one step further, the platform was designed in a modular structure, enabling it to be customizable, giving companies consumer feedback to any kind of product, marketing or experiential question — even the ones they haven’t thought of yet.

To prosper and gain a competitive advantage in today’s rapidly evolving economy, brands need to take an agile approach to market research. However, traditional research firms are too expensive and move too slowly, and DIY tools simply don’t deliver insights at the analytical depth necessary to make decisions with confidence. This is why GutCheck pioneered agile market research more than a decade ago, and why the world’s most innovative and successful brands trust us to inform their growth strategy and most critical business decisions. Our approach to agile uniquely emphasizes both speed and rigor, a combination that allows us to capture deep research insights and offer actionable recommendations at the velocity our clients need to uncover their optimal audience, capitalize on growth opportunities, capture additional market share, and maximize revenue.

Invoke is a technology driven, real-time market research company. We enable business and marketing leaders to make key decisions using data-driven, live feedback from consumers. Our patented technology is used to test long and short form video content, new product concepts, brand messaging/positioning, and more, in 60-90 minute live sessions. Television networks, studios, technology companies, and global consumer brands, and all use Invoke to move their initiatives forward with confidence and consensus. The unique value Invoke brings to its clients is our ability to probe deeply and find causation. We identify the root drivers of consumer preference and behavior. This is the magic of qualitative research. And Invoke does this in real time, at large scale. We call it Big Qual. We join all the key stakeholders at a client site and take them through a live, hour long journey with hundreds of consumers.

#1 Leading Market Research Platform Used by Legendary Brands. Fuel every business decision with the only all-in-one market research ecosystem that combines the industry's top tools to bring the voice of the consumer to life. Deliver validated results in hours, not days, with real-time customer engagement across devices. Reach participants in their home, at the store or anywhere in between. Unleash your curiosity. From system 1 insights to automated conjoint analysis, Fuel Cycle’s Market Research Cloud™ has every research methodology you’ll need to answer any question you’ll ever have. Where all your insights come together. Fuel Cycle is the only market research platform fully integrated with industry-leading enterprise applications. Unify all your insights in the cloud. Build your own market research suite with solutions from the FCX app store.