Best Content Analytics Software for Shift

Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.

Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place. Google Analytics 4 (GA4) is the latest iteration of Google’s analytics platform, designed to provide a deeper and more comprehensive understanding of user behavior across websites and apps. Built with a privacy-centric approach, GA4 leverages event-based tracking instead of session-based tracking, enabling more flexible and detailed data collection. It offers advanced features like cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses better understand customer journeys and make data-driven decisions. With improved integration with Google Ads and customizable reporting, GA4 empowers organizations to optimize their marketing strategies while adhering to evolving privacy regulations.

Our content marketing platform gives brands the tech, talent, and strategic insights they need to create content that delights their audience and drives results. Don’t be left behind. The secret weapon of the world's most valuable enterprise brands. Track how much your organic traffic is worth to your brand with the newest addition to our Analytics Suite. The next time your boss asks for the ROI of your content marketing program, you’ll have an answer she loves. Contently’s content marketing platform makes it easy to create high-performing content and measure its impact, down to the dollar. Our enterprise content marketing platform turns modern marketers into content superstars. Save time, reduce waste, and create smarter content every step of the way. It’ll even help you prove content ROI—down to the dollar.

Rebrandly stands as the leading link management platform, revolutionizing the way businesses brand + shorten URLs. Trusted by companies worldwide, including giants like Versace and PayPal, Rebrandly offers a secure, measurable way to enhance brand visibility, boost conversions, and delve into detailed link analytics. Our platform is designed for versatility, supporting millions of users across diverse industries. For those seeking unparalleled link management capabilities, Rebrandly is unmatched. Our platform caters to both basic and complex needs, from SMS campaigns to intricate affiliate programs, supported by robust APIs and expert engineering support. Features like UTM building, link retargeting, and advanced analytics ensure a comprehensive toolkit for effective online presence management. Our innovative browser extension and user-friendly dashboard streamline the process of creating and tracking branded links, offering insights with our sophisticated analytics tools.

Serpstat is the growth hacking tool for marketing and SEO. Website analysis always one click away with the Serpstat plugin. Don't look for the required report too long anymore. Find out all information about every domain with one click using the Serpstat plugin. Our Manual and Use Cases page will show you how to use Serpstat to its full potential. Beat your competitors and take a leading position in Search. Freemium model allows you to research keywords, analyze competitors and get acquainted with Serpstat without hassle. Sign up for free now! Not sure how to use a certain feature? Need help with setting up domain tracking? If you need assistance or have any other questions, our support team is always here to help!

Similarweb is the leading AI-powered digital data platform committed to unlocking the full potential of the digital landscape. Trusted by startups, Fortune 500 companies, and top global brands, we provide actionable market insights that empower businesses to understand competitors, consumer behavior, and emerging trends. Our solutions span the entire digital funnel - covering marketing, SEO, sales operations, eCommerce, and research - with comprehensive analytics across websites, apps, products, and industries. With Similarweb, businesses gain access to extensive data coverage, including over 1 billion websites, 8 million apps, and 3 million brands. Our platform delivers real-time insights with data on 5 billion search terms, 250 million display ads, and 10 billion content pages, enabling companies to stay ahead of the curve. With global reach across 190 countries and 210 industries, Similarweb helps teams benchmark performance, optimize strategies, and drive growth.

Chartbeat, the content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 60+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, robust reporting, and more help the world’s leading media organizations understand, measure, and build business value from the attention earned by their written and video content.

Multiple people are working on creating the best content for your organization. We want to make sure they keep in sync while doing so. That's why we've created a content collaboration workspace you can access no matter where you are. Manage an effective content team so you gain back time to focus on the big picture and create new strategies. Organize and plan the content you publish through your digital marketing channels, all in one calendar. Less chaos, more creativity. Ensure you publish content that will be found on search engines and engage your audience. Your writers don't have to know every aspect of SEO we provide them with actionable and easy-to-apply tips. Monitor your SEO score and how well your story performs for a set keyword, based on 15+ metrics for search engine optimization. Track how well your readers will follow your train of thought with our readability score, based on the Flesch Reading Ease test.

Want more traffic? Ubersuggest shows you how to win the game of SEO. Just type in a domain or a keyword to get started. Imagine being able to reverse engineer your competitors’ SEO, content marketing, and social media marketing strategy. Ubersuggest allows you to get insight into the strategies that are working for others in your market so you can adopt them, improve them, and gain an edge. Are you tired of writing content that no one reads or even shares on the social web? With the top SEO pages report, you can discover which of your competitor’s pages are ranking for popular organic keyword phrases and which ones are loved by sites like Facebook. You no longer will waste time writing content that people don’t want to read. Need more keyword ideas? From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword tool. You’ll also see volume, the competition, and even seasonal trends for each keyword.