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About

Smart, efficient, and anonymous People Counters & Analytics for the real world. Our solution allows for simple deployment, capture, and analysis of the number of people that enter a physical location. Optionally we also capture and report occupancy in real-time. We help Retailers, Libraries, Casinos, Universities, Places of worship, Office buildings, and other industries to analyze and take action on their people traffic trend. For Retailers, we offer a specialized package to measure Performance on Traffic, including Conversion Rate and Service Levels. Combining POS data and staff data is easy with our direct integrations. Our Retail Equation simulator allows users to run simulations to plan sales improvement. It is also extremely beneficial as a learning tool to understand the relationship between traffic, staffing, conversion rate, and good quality service.

About

Vemco Group is an innovative software company with 18+ years of global retail experience in people counting and data analytics. The company offers its innovative software for people counting and data analytics on a global scale, empowering retail, malls, entertainment, airports, and public institutions with deep customer insights. Since 2005, our software platform, has utilizied the most accurate and reliable devices, driven savings, efficiency, and boosted conversions. With 1000+ global clients and 25M+ daily counts, we're a leading retail and data analytics company. Expansion includes offices in South America (2013), Dubai (2019), North America, Sweden, Australia (2021), and Riyadh (2023). HQ in Denmark.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Not Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Supported
Linux Supported
Cloud Supported
On-Premises Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Audience

Businesses that want to count and analyze visitors to their location. -- Retailers, Libraries, Universities, Municipalities, Malls, Casinos, Places of Worship, Office Buildings, and more!

Audience

Retail Stores, Shopping Malls, Supermarket, Public Institutions, Airport & Transport Stations, Night Clubs, Pedestrian Areas, Buildings, Events & Conference Centres, Themes Parks, Libraries & Museums, Banks, Hotels, etc.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Free Lite Package, including our Smart App only
Standard version starting at $27.95/Month/Device.
Retail Version starting at $34.95/Month/Device.
Real-Time Occupancy version starting at $44.95/Month/Device.
Free Version Supported
Free Trial Supported

Pricing

14€
Monthly plan per device

Lite, Basic, Business, Enterprise

Available as hosted or on-premise cloud solution
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 5.0 / 5
ease 4.7 / 5
features 4.8 / 5
design 4.6 / 5
support 4.9 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros from Real Users

Pros

  • Easy process to get the system calibrated. Very accurate. The real-time information without having to take away from staff responsibilities is priceless.
  • We like having access to our daily counts to enable us to make smart business decisions from a staff perspective. We also like the ability to run custom reports and have them emailed to our leadership team.
  • - tracks multiple entrances - easy to install - sleek, inconspicuous design - great customer service - choice of a couple of colour options
  • We have been working with SMS for a long time, and the team is always coming with good communication, in time response, professional assistance. Highly recommended for traffic counter part and the services
  • This device provides accurate counts of people visiting our organization's exhibition and retail spaces. The data gathered has been useful in assessing visitor experience and flow, which we have used to inform exhibit design and merchandising. The device was straightforward to mount and has been easy to relocate if needed. The app is also easy to use, and the support team has always responded promptly and been incredibly helpful!
  • The platform provides accurate and consistent foot-traffic data that helped us understand customer flow patterns over time. The interface is straightforward, exports are reliable, and the support team — especially Sayantani — has been exceptionally responsive and flexible whenever we needed help or custom reports. Their willingness to go above and beyond stood out.
  • Report variety, easy to access dashboard, mobile app, ability to schedule reports for multiple users
  • easy install by local techs quick response, easy billing pro-active remote technical assistance at no charge
  • User-Friendly Dashboard: Easy to navigate app to get daily/weekly stats Valuable Visitor Insights: Helps us understand foot traffic patterns in our visitor center, which we share with local businesses. Quick Setup and Reliable Support: Installation was smooth, and customer service has been responsive and helpful. Customizable Reporting: Allows us to track daily, weekly, and seasonal trends—crucial in a tourism-driven community. Helps Justify Grant Funding: The data has strengthened our grant applications and economic development reports.
  • The 3D Scope is an outstanding product that surpasses expectations in performance. The support team is highly knowledgeable and always ready to help. Despite its rich feature set, it remains easy to manage and calibrate.

Pros & Cons from Real Users

Pros

  • Secure and user friendly as well functional enrichment analysis solution. I have been working with different retail analytics solution, where Vemcount is one of the best. It gives me possibility to analyze data on my own way, very easy to create reports, dashboards, even share it with other users. We also have integrated it with our sales as well active directory. It just works.

Cons

  • I'm missing footfall prediction, Vemco group has promised predictions in next release ultimo q2-2021.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

SMS Storetraffic
Founded: 1972
Canada
storetraffic.com

Company Information

Vemco Group
Founded: 2005
Denmark
vemcogroup.com

Alternatives

Ariadne

Ariadne

Ariadne Maps

Alternatives

Categories

Museum Supported
People Counting Supported
Retail Analytics Supported
Retail Execution Supported
Smart Building Supported

Categories

People Counting Supported
Retail Analytics Supported
Retail Execution Supported
Retail Management Supported

People Counting Features

Anonymous Counting Supported
API Supported
Benchmarking Supported
Car Counting Not Supported
Conversion Tracking Supported
Data Export Supported
Events Statistics Supported
Heatmaps Not Supported
Mood/Age/Gender Recognition Not Supported
Motion Detection Not Supported
Reporting / Analytics Supported
Retail Counting Supported
Staff Exclusion Supported
WiFi Tracking Not Supported
Zone / Area Monitoring Supported

Retail Execution Features

AI / Image Recognition Not Supported
Collaboration Tools Not Supported
Data Collection Supported
Inspection Not Supported
Pricing / Placement Optimization Not Supported
Product Education Not Supported
Product Promotion Strategy Not Supported
Retail Site Audit Not Supported
Workforce Management Supported

Business Intelligence Features

Ad Hoc Reports Not Supported
Benchmarking Supported
Budgeting & Forecasting Not Supported
Dashboard Supported
Data Analysis Supported
Key Performance Indicators Supported
Natural Language Generation (NLG) Not Supported
Performance Metrics Supported
Predictive Analytics Not Supported
Profitability Analysis Not Supported
Strategic Planning Supported
Trend / Problem Indicators Supported
Visual Analytics Supported

Museum Features

Collections Management Not Supported
Event Management Not Supported
Exhibit Management Supported
Gift Shop POS Not Supported
Grant Management Not Supported
Insurance Management Not Supported
Membership Management Not Supported
Ticketing Not Supported

People Counting Features

Anonymous Counting Supported
API Supported
Benchmarking Supported
Car Counting Supported
Conversion Tracking Supported
Data Export Supported
Events Statistics Supported
Heatmaps Supported
Mood/Age/Gender Recognition Supported
Motion Detection Not Supported
Reporting / Analytics Supported
Retail Counting Supported
Staff Exclusion Supported
WiFi Tracking Supported
Zone / Area Monitoring Supported

Retail Execution Features

AI / Image Recognition Supported
Collaboration Tools Not Supported
Data Collection Supported
Inspection Not Supported
Pricing / Placement Optimization Not Supported
Product Education Not Supported
Product Promotion Strategy Not Supported
Retail Site Audit Not Supported
Workforce Management Not Supported

Retail Management Features

Commission Management Supported
CRM Supported
eCommerce Not Supported
Email Marketing Supported
Employee Management Supported
Loyalty Program Supported
Mail Order Supported
Merchandise Management Supported
Multi-Location Supported
Order Management Supported
Purchase Order Management Supported
Reporting/Analytics Supported
Returns Management Not Supported

Integrations

Microsoft 365 Supported
Bosch IoT Suite Not Supported
Erply Supported
Facebook Not Supported
Heartland Payment Processing Supported
Instagram Not Supported
K3 Pebblestone Not Supported
Lightspeed Retail Supported
LinkedIn Not Supported
Microsoft Azure Supported
NetSuite Supported
QuickBooks Online Supported
QuickBooks Online Advanced Supported
Retail Pro Supported
SAP Single Sign-On Not Supported
Shopify POS Supported
Siemens Opcenter Quality Not Supported
Square POS Supported
WhatsApp Not Supported
X (Twitter) Not Supported

Integrations

Microsoft 365 Supported
Bosch IoT Suite Supported
Erply Not Supported
Facebook Supported
Heartland Payment Processing Not Supported
Instagram Supported
K3 Pebblestone Supported
Lightspeed Retail Not Supported
LinkedIn Supported
Microsoft Azure Not Supported
NetSuite Not Supported
QuickBooks Online Not Supported
QuickBooks Online Advanced Not Supported
Retail Pro Not Supported
SAP Single Sign-On Supported
Shopify POS Not Supported
Siemens Opcenter Quality Supported
Square POS Not Supported
WhatsApp Supported
X (Twitter) Supported
Claim Vemcount Retail Analytics and update features and information
Claim Vemcount Retail Analytics and update features and information