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About

Smart, efficient, and anonymous People Counters & Analytics for the real world. Our solution allows for simple deployment, capture, and analysis of the number of people that enter a physical location. Optionally we also capture and report occupancy in real-time. We help Retailers, Libraries, Casinos, Universities, Places of worship, Office buildings, and other industries to analyze and take action on their people traffic trend. For Retailers, we offer a specialized package to measure Performance on Traffic, including Conversion Rate and Service Levels. Combining POS data and staff data is easy with our direct integrations. Our Retail Equation simulator allows users to run simulations to plan sales improvement. It is also extremely beneficial as a learning tool to understand the relationship between traffic, staffing, conversion rate, and good quality service.

About

Visitor analytics is not just for the web. We live in a world where people are constantly on the move, and physical spaces need to be able to adapt. That's where V-Count comes in. We provide a fast and accurate way to count and analyze visitors in physical locations. Our solutions are powered by our secure cloud-based Business Intelligence Platform (BIP) and the best-in-class Ultima AI sensor, with 99.9% accuracy. Our customers are diverse; from retail to airports, museums, theme parks, to transportation, and every industry with footfall traffic. We designed the dashboards with the customer in mind; customizable and user-friendly - providing easy access for businesses to view each of their location’s performance at any time. The future of people counting is here.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Businesses that want to count and analyze visitors to their location. -- Retailers, Libraries, Universities, Municipalities, Malls, Casinos, Places of Worship, Office Buildings, and more!

Audience

Physical stores and businesses that want to count visitors to improve business processes

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$19.95 USD
Free Lite Package including our Smart App only
Standard version starting at $19.95/Month/Device.
Retail Version starting at $29.95/Month/Device.
Real-Time Occupancy version starting at $39.95/Month/Device.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.9 / 5
ease 4.7 / 5
features 4.8 / 5
design 4.6 / 5
support 4.9 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 4.5 / 5
features 5.0 / 5
design 5.0 / 5
support 4.5 / 5

Pros from Real Users

Pros

  • We like having access to our daily counts to enable us to make smart business decisions from a staff perspective. We also like the ability to run custom reports and have them emailed to our leadership team.
  • - tracks multiple entrances - easy to install - sleek, inconspicuous design - great customer service - choice of a couple of colour options
  • We have been working with SMS for a long time, and the team is always coming with good communication, in time response, professional assistance. Highly recommended for traffic counter part and the services
  • This device provides accurate counts of people visiting our organization's exhibition and retail spaces. The data gathered has been useful in assessing visitor experience and flow, which we have used to inform exhibit design and merchandising. The device was straightforward to mount and has been easy to relocate if needed. The app is also easy to use, and the support team has always responded promptly and been incredibly helpful!
  • The platform provides accurate and consistent foot-traffic data that helped us understand customer flow patterns over time. The interface is straightforward, exports are reliable, and the support team — especially Sayantani — has been exceptionally responsive and flexible whenever we needed help or custom reports. Their willingness to go above and beyond stood out.
  • Report variety, easy to access dashboard, mobile app, ability to schedule reports for multiple users
  • easy install by local techs quick response, easy billing pro-active remote technical assistance at no charge
  • User-Friendly Dashboard: Easy to navigate app to get daily/weekly stats Valuable Visitor Insights: Helps us understand foot traffic patterns in our visitor center, which we share with local businesses. Quick Setup and Reliable Support: Installation was smooth, and customer service has been responsive and helpful. Customizable Reporting: Allows us to track daily, weekly, and seasonal trends—crucial in a tourism-driven community. Helps Justify Grant Funding: The data has strengthened our grant applications and economic development reports.
  • The 3D Scope is an outstanding product that surpasses expectations in performance. The support team is highly knowledgeable and always ready to help. Despite its rich feature set, it remains easy to manage and calibrate.
  • Amazing customer service and training. SMS allows us to efficiently track and manage our traffic and staffing.

Pros & Cons from Real Users

Pros

  • Best solution in the market, being partners for more than 3 years It has allowed us to realize through our clients that this is a winning solution, clients trust the information they receive and the tool allows them to closely follow changes in traffic, strategies, conversion rates, etc. V-Count constantly improves its services and hardware.
  • Installation and configuration are fast and easy, and their support team is always available and willing to give you additional ideas on how to make the most out of the solution. Multi-site configuration and reporting are awesome. Also, you can save a lot of time with the auto-sender, reports are always on time and in the inbox of the right decision-making people. We like the V-Count modular business model that lets you use and pay only for the functionality you really need. Sensors are elegant and discrete. The cloud platform that collects data is quite easy to integrate with your sales and marketing systems, which let you have a deep picture of what is happening in each of your locations and group them into regions, categories, etc. We can take remote control of the sensors and quickly solve any issues.
  • We absolutely love being partners with V-Count for almost 6 years, we have the best devices and post sales service. We can be sure to count with V-Count to assure the highest counting precision of the devices and having a 7/24 working BI platform.
  • V-Count has a perfect combination between hardware and software to become a normal store into a smart store, the analytics in their sensors provides the highest reliable counting statistics and your BI Platform organize the data to the marketing manager can take better decisions in your marketing strategy.

Cons

  • Support may have a delay due to the time difference, but they work with support in our time slot now.
  • I can't find any cons. V-Count has a solution for each vertical and is very competitive among the other limited solutions.
  • As different time zones, sometimes we have encountered some communication barriers.
  • For the Latin American market, the price of the sensor is still a little high, understanding that its operation depends on the platform and that without it it could not work. There should be another pricing strategy so that the sensor is more economical and the platform compensates its cost.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

SMS Storetraffic
Founded: 1972
Canada
storetraffic.com

Company Information

V-Count
Founded: 2012
London
v-count.com

Alternatives

Ariadne

Ariadne

Ariadne Maps

Alternatives

Categories

Categories

People Counting Features

Anonymous Counting
API
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

Business Intelligence Features

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Museum Features

Collections Management
Event Management
Exhibit Management
Gift Shop POS
Grant Management
Insurance Management
Membership Management
Ticketing

Retail Execution Features

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

People Counting Features

Anonymous Counting
API
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

Integrations

Erply
Heartland Payment Processing
Heartland Retail
Lightspeed Retail
Meltano
Microsoft 365
Microsoft Azure
NetSuite
QuickBooks Online
QuickBooks Online Advanced
Retail Pro
Shopify POS
Square POS

Integrations

Erply
Heartland Payment Processing
Heartland Retail
Lightspeed Retail
Meltano
Microsoft 365
Microsoft Azure
NetSuite
QuickBooks Online
QuickBooks Online Advanced
Retail Pro
Shopify POS
Square POS
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