RB2B vs. Unify Comparison


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About We push full LinkedIn profiles to Slack in real time as soon as you drop our pixel on the website. Our pixel only fires for US IP addresses, and the profiles we deliver are tied to US geolocations. All other vendors stop at the account (or company) level. Identify the individuals (not just the companies) visiting your website. The highest possible intent prospects are the people who have taken the initiative to visit your website. Identify your anonymous website visitors. Push their LinkedIn profiles to Slack in real-time. Craft the perfect message at the perfect time based on behaviors like pageview history and visit frequency. Filter down to the ones that matter based on firmographic and technographic data. Focus your BDR time on higher-intent prospects by using website signals to trigger sales motions. Uncover which of your marketing efforts are driving what type of buyer (industry, title, etc) to your website.	About Drive pipeline with 10+ intent data sources, AI, and automation. Scale prospecting, personalization, and engagement in one unified workflow. An all-in-one solution for warm outbound. Unify is an all-in-one platform designed to enhance the efficiency and creativity of revenue teams by automating go-to-market strategies. It integrates over ten intent data sources, artificial intelligence, and automation to streamline prospecting, personalization, and engagement workflows. Key features include "Plays," which are automated workflows for executing repeatable strategies; "Signals," which identify real-time buying intent; and "Sequences," enabling personalized multi-channel outreach. Unify's AI capabilities assist in researching leads and crafting personalized messaging at scale, while its managed deliverability ensures effective communication. Trusted by high-growth companies like Justworks, Lattice, and OpenPhone, Unify aims to empower sales, marketing, and growth teams.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Enterprises needing a solution to identify their anonymous website visitors	Audience Sales, marketing, and growth teams
Support Phone Support Not Supported 24/7 Live Support Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $495 per month Free Version Supported Free Trial Supported	Pricing $700/month $700/month (billed annually) $1000/month (billed monthly) Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros The platform excels at identifying website visitors and offering immediate access to LinkedIn profiles, allowing for prompt follow-up. Its integration with Slack is seamless, delivering alerts in real-time to keep your team informed. The setup process is remarkably simple, getting businesses up and running in just a few minutes. RB2B's focus on compliance ensures peace of mind for companies working within U.S. markets, making GDPR concerns irrelevant for users targeting this audience. Cons One limitation is that RB2B focuses primarily on U.S.-based website visitors, which could be restrictive for businesses with a global customer base. Additionally, advanced features like access to business emails or integrations with certain third-party platforms are only available in higher-tier plans, requiring an upgrade for full functionality.
Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information RB2B United Kingdom www.rb2b.com	Company Information Unify Founded: 2023 United States www.unifygtm.com
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Categories Website Visitor Identification Supported	Categories Account-Based Orchestration Supported AI Lead Generation Tools Supported AI Sales Assistants Supported AI Sales Tools Supported Buyer Intent Supported Cold Email Supported Email Personalization Supported Go-To-Market Supported Lead Intelligence Supported Personalization Supported Revenue Intelligence Supported Revenue Operations Supported Sales Acceleration Supported Sales Engagement Supported Sales Intelligence Supported

Integrations HubSpot CRM Supported HubSpot Customer Platform Supported Salesforce Supported Slack Supported Zapier Supported Adobe Marketo Engage Supported Aimfox Supported Cargo Supported Clay Supported Google Tag Manager Not Supported HubSpot Sales Hub Not Supported LinkedIn Supported Outreach Supported PeopleLinx AI Supported RevOnyx Supported Salesloft Supported Samplead Supported Segment Not Supported Smartlead.ai Supported Tapistro Supported Show More Integrations View All 26 Integrations	Integrations HubSpot CRM Supported HubSpot Customer Platform Supported Salesforce Supported Slack Supported Zapier Supported Adobe Marketo Engage Not Supported Aimfox Not Supported Cargo Not Supported Clay Not Supported Google Tag Manager Supported HubSpot Sales Hub Supported LinkedIn Not Supported Outreach Not Supported PeopleLinx AI Not Supported RevOnyx Not Supported Salesloft Not Supported Samplead Not Supported Segment Supported Smartlead.ai Not Supported Tapistro Not Supported Show More Integrations View All 13 Integrations
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