Publitas

Publitas

Publitas.com
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About

Publitas is a content-to-commerce platform that helps retailers transform print catalogs and flyers into interactive, shoppable experiences for web and mobile. By connecting discovery with seamless shopping journeys, we help turn browsers into buyers. Brands use Publitas to extend their ecommerce presence with digital catalogs that reach more people, drive traffic, and boost sales. With features such as dynamic content, customizable promotions, personalization, and monetization, Publitas empowers retailers to create extraordinary discovery commerce environments. More than 2,000 businesses worldwide trust Publitas to publish shoppable catalogs that inspire shoppers and deliver measurable results. Our fast, reliable platform enables companies to increase their reach, engagement, and conversion at scale. Publitas is a member of the MACH Alliance, an independent industry body promoting open, connected, and composable technology for modern digital experiences.

About

Backed by data and machine learning, our marketing platform offers a set of friendly tools to activate cross-platform advertising campaigns that meet people where they are and when they are ready. And seamlessly translate discovery into demand by activating shoppable experiences from these ads. You can learn a lot about your market based on what your shoppers are searching, seeing and buying. Sharpen your paid search campaigns using our keyword recommendations and optimize quality scores using our shoppable landing pages. Find the best audience for your display campaigns and drive sales using our rich media shopping formats. Target using our custom intent audiences, and drive engagement and sales by making your video ads shoppable. Turn scrolls into sales on social media leveraging our data and automation. Personalize ad creative and landing page experiences.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

For retailers looking for a platform that helps publish shoppable content

Audience

Companies in need of a powerful digital Ad and marketing platform

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$34 per month
Our Enterprise plan serves the world's largest retailers, like IKEA, Staples, Aldi, and Carrefour. Self Service plans are suited for one-person to medium-sized retailers and e-commerce stores.
Free Version Not Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 5.0 / 5
ease 4.8 / 5
features 4.8 / 5
design 4.8 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • -Personalized customer service -Excellent technical support - High speed response -Kindness -Follow-up
  • The product is great, easy to use, easy to integrate with. What stands out the most though is that the team supporting it is second to none. They truly become an extension of your team and want to ensure you get everything you need to be successful.
  • We like the customization available and the ease of use in creating the online catalogs. We also like that the team checks in with us and makes sure everything is running smoothly.
  • Everything is made with the user in mind. It's easy to use and simple to understand what each function or button does. Even hotkeys from your keyboard are implemented which help with the speed of use. Recently they added the option to switch single pages, so you don't have to upload a whole PDF anymore, but you can simply select the pages that you want to change and quickly implement changes.

Cons

  • -Limited design tools -It is not possible to remove your logo from email -It is not possible to change text from email by myself
  • Price is a little steep but I do think the negotiation has been fair and the features are valuable so it makes it an easier sell.
  • Cost was more than we initially hoped when looking for an online catalog service. But because it has the ability to 100% meet our current and future needs, the cost is worth it.
  • I would like to see a feature where you can select several catalogues and change the timings for all of them at once. Every two weeks, we have around 6 catalogues and five of them have the same timing. Right now i have to repeat each step for every catalogue, so that could be faster if i could group them.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Publitas.com
Founded: 2006
Netherlands
www.publitas.com

Company Information

Shopalyst
Founded: 2014
United States
www.shopalyst.com

Alternatives

Alternatives

Spott

Spott

Spott, a Publitas company
Shoppable Images

Shoppable Images

Studio Wombat

Categories

Catalog Maker Supported
Catalog Management Supported
Flipbook Supported

Categories

Ad Makers Supported
eCommerce Tools Supported
Landing Page Supported
Marketing Supported

Catalog Management Features

Catalog Creation Supported
Content Library Supported
Content Management Supported
Cross Selling Functionality Supported
Custom Product Attributes Supported
Customizable Catalogs Supported
Desktop Publishing Not Supported
Pricing Management Not Supported
Product Comparison Supported
Search Supported

Flipbook Features

Editing Tools Supported
File Converting Supported
Reporting / Analytics Supported
Table of Contents Supported
Templates Supported

Publishing and Subscriptions Features

Advertising Management Not Supported
Books Not Supported
Campaign Management Not Supported
Catalogs Supported
Circulation Management Not Supported
Content Management Not Supported
Layout & Design Supported
Magazines Supported
Newsletters Not Supported
Newspapers Not Supported

Integrations

Adform Supported
Adobe Analytics Supported
Amazon Ads Not Supported
Bynder Supported
Datatrics Supported
Facebook Not Supported
Google Ads Not Supported
Google Analytics Supported
Instagram Not Supported
Matomo Supported
Pepperi Supported
Spott Supported
TikTok Not Supported
X (Twitter) Not Supported
dJAX DMP Manager Supported

Integrations

Adform Not Supported
Adobe Analytics Not Supported
Amazon Ads Supported
Bynder Not Supported
Datatrics Not Supported
Facebook Supported
Google Ads Supported
Google Analytics Not Supported
Instagram Supported
Matomo Not Supported
Pepperi Not Supported
Spott Not Supported
TikTok Supported
X (Twitter) Supported
dJAX DMP Manager Not Supported
Claim Publitas and update features and information
Claim Publitas and update features and information
Claim Shopalyst and update features and information
Claim Shopalyst and update features and information