feedoptimise

feedoptimise

Feedoptimise
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About

Productsup frees brands, retailers, service providers, and marketplaces from commerce anarchy. The Productsup product-to-consumer (P2C) platform processes over two trillion products a month, empowering long-term business success as the only global, strategic, scalable platform managing all product-to-consumer information value chains across any platform, any channel, any technology. Founded in 2010 and headquartered in Berlin, Productsup has grown to over 250 employees spread out across offices worldwide and works with over 900 brands, including IKEA, Sephora, Beiersdorf, Redbubble, and ALDI. The Productsup P2C platform enables companies to successfully exert effective control over every aspect of their global product information value chains by aggregating, enhancing, contextualizing, and distributing product content across more than 2,500 marketing and retail channels.

About

Feedoptimise is a product feed management and optimization platform that helps online retailers create, enrich and distribute shopping feeds across any number of marketing channels. Connect your store via Shopify, Magento, WooCommerce, Salesforce or any other source, then publish optimized feeds to Google Shopping, Microsoft, Meta, TikTok, Amazon, eBay, affiliate and comparison networks, and 3500+ channels worldwide. Modify titles, descriptions, categories and attributes with rule-based tools or AI, filter out products that do not meet channel requirements, and monitor results with an item-centric reporting engine. A/B test changes to find what performs best. Manage everything yourself or let our team run it for you. Compatible with any shopping cart, commercial, open source or custom built, and any feed format. Trusted by retailers and agencies since 2011.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Enterprises looking to master commerce anarchy and use an all-in-one solution for managing product information value chains and product content data across all digital channels.

Audience

Online retailers, multi-channel eCommerce businesses, digital marketing agencies and enterprises that manage and optimize product data feeds across Google Shopping, Microsoft Shopping, Meta, marketplaces, affiliate networks and other marketing channels.

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$59 per month
Transparent pay-per-use pricing that scales with your catalog: a fixed account retainer plus a per-tier charge for each source and feed. Plans start at $59 per month (up to 1000 items) and scale to millions, with the same full feature set on every tier. No contract, unlimited seats, and a fully featured 7-day free trial with no credit card required.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • - Transparent Pricing One of the standout features is the pricing transparency. Costs are clear from day one, and the platform includes a built-in calculator that updates in real time. This makes it easy to understand the financial impact of adding new data sources, feeds, or features such as reporting. - Excellent Onboarding Support The Feed Optimise team provided free support during the migration process, which made the transition seamless and significantly reduced the workload on our side. - Responsive Support Team Their team is consistently responsive and helpful. Queries are handled quickly, which is critical when managing complex feed setups. - Extensive Template Library The platform currently supports over 100 feed templates across shopping channels, affiliate networks, social media platforms, OpenAI integrations, and more continuing to expand over time. - Powerful Data Optimisation Tools Within the platform, there are 100+ modifiers that allow you to clean, enrich, and optimise your product data to improve feed quality and overall performance. - Advanced Data Integration Feed Optimise allows you to blend data from multiple sources and connect via API, enabling flexible and scalable feed management.
  • Beautifully designed platform with a huge breadth of capabilities. There are lots of tools for optimizing your feed, and the AI features are the standout for me. You can connect to any model, OpenAI, Anthropic, Gemini and others, and run optimizations at scale automatically. The pricing is fair too, as it is the only platform I know of that charges based on parent level product count and works on a pay per use basis, so you only pay for what you actually use. It has genuinely changed how I manage my feeds day to day.

Cons

  • At present, I have not identified any significant drawbacks. The platform continues to meet our needs effectively, and any questions or issues have been promptly addressed by the support team.
  • None that I can think of. After daily use I have not come across anything I would change or any feature I felt was missing.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

Productsup
Founded: 2010
Germany
productsup.com

Company Information

Feedoptimise
Founded: 2011
United Kingdom
www.feedoptimise.com

Alternatives

Alternatives

Categories

Categories

Catalog Management Features

Catalog Creation Supported
Content Library Supported
Content Management Supported
Cross Selling Functionality Not Supported
Custom Product Attributes Supported
Customizable Catalogs Not Supported
Desktop Publishing Not Supported
Pricing Management Not Supported
Product Comparison Not Supported
Search Supported

Multi-Channel eCommerce Features

Catalog Management Supported
Channel Management Supported
Data Synchronization Supported
Email Marketing Not Supported
Inventory Management Supported
Marketplace Integration Supported
Mobile Commerce Not Supported
Order Management Supported
Promotions Management Supported
Returns Management Not Supported
SEO Management Not Supported
Shopping Cart Not Supported
Social Commerce Supported

Product Data Management Features

Bill of Material Management Not Supported
Document Management Not Supported
Formula Management Not Supported
Product Analytics Supported
Product Lifecycle Management Not Supported
Testing Management Not Supported
Version Control Not Supported

Channel Management Features

Campaign Management Not Supported
Channel Analytics Supported
Incentive Management Not Supported
Inventory Control Not Supported
Lead Management Not Supported
Opportunity Management Not Supported
Order Management Supported
Partner Management Supported
Product Management Not Supported
Reseller Management Supported

Inventory Management Features

Alerts/Notifications Not Supported
Barcoding / RFID Not Supported
Forecasting Not Supported
Inventory Optimization Not Supported
Kitting Not Supported
Manufacturing Inventory Management Not Supported
Mobile Access Not Supported
Multi-Channel Management Supported
Product Identification Not Supported
Reorder Management Not Supported
Reporting/Analytics Not Supported
Retail Inventory Management Supported
Supplier Management Not Supported
Warehouse Management Not Supported

PIM Features

Content Syndication Supported
Data Modeling Supported
Data Quality Control Supported
Digital Asset Management Not Supported
Documentation Management Not Supported
Master Record Management Supported
Version Control Not Supported

Retail Management Features

Commission Management Not Supported
CRM Not Supported
eCommerce Supported
Email Marketing Not Supported
Employee Management Not Supported
Loyalty Program Not Supported
Mail Order Not Supported
Merchandise Management Not Supported
Multi-Location Not Supported
Order Management Supported
Purchase Order Management Not Supported
Reporting/Analytics Supported
Returns Management Not Supported

Social Selling Features

Automated Publishing Supported
Compliance Management Not Supported
Content Discovery Not Supported
Content Management Supported
Employee Advocacy Not Supported
Gamification Not Supported
Lead Engagement Not Supported
Performance Metrics Not Supported
Pre-Approved Content Library Not Supported
Single Sign On Not Supported
Social Media Monitoring Not Supported

eCommerce Features

Catalog Management Supported
Channel Management Supported
CRM Not Supported
Customer Accounts Not Supported
Data Security Not Supported
Email Marketing Not Supported
Inventory Management Supported
Kitting Not Supported
Loyalty Program Not Supported
Mobile Access Not Supported
Multi-Store Management Supported
Order Management Supported
Product Configurator Supported
Promotions Management Not Supported
Returns Management Not Supported
Reviews Management Not Supported
SEO Management Not Supported
Shopping Cart Not Supported
Templates Not Supported

Catalog Management Features

Catalog Creation Not Supported
Content Library Not Supported
Content Management Supported
Cross Selling Functionality Not Supported
Custom Product Attributes Supported
Customizable Catalogs Not Supported
Desktop Publishing Not Supported
Pricing Management Not Supported
Product Comparison Supported
Search Supported

Multi-Channel eCommerce Features

Catalog Management Supported
Channel Management Supported
Data Synchronization Supported
Email Marketing Not Supported
Inventory Management Not Supported
Marketplace Integration Supported
Mobile Commerce Not Supported
Order Management Not Supported
Promotions Management Not Supported
Returns Management Not Supported
SEO Management Not Supported
Shopping Cart Not Supported
Social Commerce Supported

Product Data Management Features

Bill of Material Management Not Supported
Document Management Not Supported
Formula Management Not Supported
Product Analytics Supported
Product Lifecycle Management Not Supported
Testing Management Supported
Version Control Supported

Integrations

BigCommerce Supported
Google Analytics Supported
Magento Supported
OpenCart Supported
Salesforce Agentforce Commerce Supported
Shopify Supported
WooCommerce Supported
AtroCore Supported
AtroPIM Supported
CS-Cart Store Builder Supported
ChatGPT Not Supported
Contentserv Supported
Criteo Not Supported
Google Shopping Not Supported
Grok Not Supported
OnBuy Not Supported
Pinnacle Cart Supported
PrestaShop Not Supported
Squarespace Not Supported
osCommerce Not Supported

Integrations

BigCommerce Supported
Google Analytics Supported
Magento Supported
OpenCart Supported
Salesforce Agentforce Commerce Supported
Shopify Supported
WooCommerce Supported
AtroCore Not Supported
AtroPIM Not Supported
CS-Cart Store Builder Not Supported
ChatGPT Supported
Contentserv Not Supported
Criteo Supported
Google Shopping Supported
Grok Supported
OnBuy Supported
Pinnacle Cart Not Supported
PrestaShop Supported
Squarespace Supported
osCommerce Supported
Claim Productsup and update features and information
Claim Productsup and update features and information
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Claim feedoptimise and update features and information