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About

Optimal is the world’s most loved user insights platform, empowering every role in every business to embrace user insights through accessible, AI-powered tools that drive measurable business impact. From product managers and UX researchers to designers, marketers, and CX leaders, Optimal makes it easy for anyone to discover what users need, and act on it with confidence. Run user research and user testing at scale, including usability testing, card sorting, tree testing, surveys, and prototype validation, without needing a research background. Get fast, AI-powered analysis, recruit global participants, and share clear insights that drive action. Trusted by leading teams, Optimal helps reduce risk, improve UX, and deliver better digital experiences at speed.

About

Make better, more informed decisions with access to real-time insights on a single, scalable platform. SAP BusinessObjects Business Intelligence is a centralized suite for data reporting, visualization, and sharing. As the on-premise BI layer for SAP’s Business Technology Platform, it transforms data into useful insights, available anytime, anywhere. Share insights and make better decisions with the SAP BusinessObjects Business Intelligence (BI) suite. By providing a flexible architecture, our analytics platform can support your growth – from a few users to tens of thousands of users, and from a single tool to multiple tools and interfaces. Deployed on premise, this product requires a perpetual license and allows you to license and pay for only the functionality and users you need.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Optimal is the user insights platform built for enterprise teams who care deeply about designing better digital experiences through real user feedback. From product managers and UX researchers to designers, marketers, and CX professionals, Optimal empowers every role to make smarter decisions with fast and AI-powered insights. Trusted by global enterprises like Netflix, Apple, HSBC, and government agencies, Optimal helps teams conduct usability testing, card sorting, tree testing, surveys, and qualitative research – all in one intuitive, secure platform. Whether you're validating product features, improving accessibility, or reducing user friction, Optimal delivers research-backed clarity that drives business results. Our platform is serving large organizations in sectors like technology, financial services, energy, airlines, and government. If your team is scaling research, improving customer experience, or making user-centered decisions at speed – Optimal is the right platform for you.

Audience

Organizations interested in a powerful business intelligence suite

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$199/month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Optimal
Founded: 2007
New Zealand
www.optimalworkshop.com

Company Information

SAP
Founded: 1972
Germany
www.sap.com/products/technology-platform/bi-platform.html

Alternatives

heatmap

heatmap

heatmap.com

Alternatives

Strategy ONE

Strategy ONE

Strategy Software
UserZoom

UserZoom

UserTesting
Analytica

Analytica

Lumina Decision Systems

Categories

Categories

Usability Testing Features

A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription

Business Intelligence Features

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Integrations

AssurX
Axon Ivy
Commvault Cloud
Commvault HyperScale X
Data Virtuality
Datameer
FairCom DB
Figma
IRI Voracity
LivePreso
Microsoft Excel
QuerySurge
SAP Cloud Platform
Salesbuzz
StarfishETL
Stonebranch
Tactic
Toad Intelligence Central
UniverseBridge
Zoho Expense

Integrations

AssurX
Axon Ivy
Commvault Cloud
Commvault HyperScale X
Data Virtuality
Datameer
FairCom DB
Figma
IRI Voracity
LivePreso
Microsoft Excel
QuerySurge
SAP Cloud Platform
Salesbuzz
StarfishETL
Stonebranch
Tactic
Toad Intelligence Central
UniverseBridge
Zoho Expense
Claim Optimal Workshop and update features and information
Claim Optimal Workshop and update features and information
Claim SAP BusinessObjects Business Intelligence and update features and information
Claim SAP BusinessObjects Business Intelligence and update features and information