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About

NegativeShield helps teams running Google Ads find and cut the search terms that are quietly burning through their budget. It connects to a Google Ads account (or accepts a CSV upload), pulls the search terms across all campaigns, and runs them through an LLM that scores how relevant each term actually is to the business. Terms the model flags as irrelevant become negative keyword candidates. Users review the suggestions, adjust them if needed, and push them straight to Google Ads as exclusion lists or shared negative keyword sets that can be applied across multiple campaigns in one action. NegativeShield takes business context into account: brand terms, geography, existing negatives already in place, and campaign specifics, including Performance Max insight scenarios. That context cuts down on false positives and saves specialists the hours they'd otherwise spend manually scanning search term reports line by line. It's built for marketers, PPC specialists, and agencies.

About

RunPPC is an AI agent for Google Ads, built for small businesses and the agencies and freelancers managing their accounts. Create a full Google Ads campaign just by chatting with the agent: keywords, ad groups, ads, all structured for conversion from day one. No PPC expertise needed. The agent then reviews your account every day: wasted spend, cheap converting keywords, broken conversion tracking. Ask it anything about your own account and get a straight answer. Nothing is applied until you approve it — then RunPPC makes the change for you in one click. After the click, RunPPC personalizes your landing page for every search on the same URL, matched to the keyword and the city, so visitors land on a page written for exactly what they typed. More conversions from the same budget. Covers Search and Performance Max, call and form tracking, real cost per lead, and offline conversion upload.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Google Ads marketing agencies and in-house marketers

Audience

Lead generation small businesses running their own Google Ads: plumbers, electricians, HVAC, roofing, dentists, lawyers, cleaning and moving companies, and other service businesses that live on calls and form fills, plus the agencies and freelance PPC consultants managing accounts for them.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

$10/month/10 000 terms
Free Version
Free Trial

Pricing

$49/month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 4.0 / 5

Pros & Cons from Real Users

Pros

  • It's very easy to use.

Cons

  • Nothing

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

NegativeShield
Founded: 2026
Czech Republic
negativeshield.com

Company Information

RunPPC
Founded: 2026
France
www.runppc.com

Alternatives

Alternatives

iSpionage

iSpionage

iSpionage
Prism by Calibrated Intelligence

Prism by Calibrated Intelligence

Calibrated Intelligence

Categories

PPC

Categories

PPC Features

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Integrations

Google Ads

Integrations

Google Ads
Claim NegativeShield and update features and information
Claim NegativeShield and update features and information
Claim RunPPC and update features and information
Claim RunPPC and update features and information