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About

Make is a visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without coding. SMBs, startups, scaleups, teams, and enterprises around the world use Make to scale their business faster than ever. Make enables people to connect and create workflows at the speed of their ideas. With Make, anyone can build like a developer, launching solutions across all industries and business areas at a fraction of the cost and time. Make allows teams to visualize, modify, and collaborate on processes that scale as quickly as their organization. Whether you’re integrating sales and marketing tools, automating a customer journey, improving business operations, or building a custom back-end system—creating on Make is powerful, intuitive, and playful. As our Maker community has shown us, when the experience of building sparks as much joy as the solution, there are no limits to what's possible.

About

Zapier is an AI-powered automation platform designed to help teams safely scale workflows, agents, and AI-driven processes. It connects over 8,000 apps into a single ecosystem, allowing businesses to automate work across tools without writing code. Zapier enables teams to build AI workflows, custom AI agents, and chatbots that handle real tasks automatically. The platform brings AI, data, and automation together in one place for faster execution. Zapier supports enterprise-grade security, compliance, and observability for mission-critical workflows. With pre-built templates and AI-assisted setup, teams can start automating in minutes. Trusted by leading global companies, Zapier turns AI from hype into measurable business results.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Businesses of all sizes that want to connect applications and integrate workflows

Audience

Zapier is designed for startups, enterprises, and cross-functional teams that want to automate workflows, deploy AI agents, and scale productivity securely across thousands of business applications

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$9 per month
Free Version
Free Trial

Pricing

$19.99 per month
Free Version
Free Trial

Reviews/Ratings

Overall 4.9 / 5
ease 4.2 / 5
features 4.8 / 5
design 4.8 / 5
support 4.9 / 5

Reviews/Ratings

Overall 4.8 / 5
ease 4.5 / 5
features 4.5 / 5
design 4.8 / 5
support 4.3 / 5

Pros & Cons from Real Users

Pros

  • Service is very robust and offers freedom in how you set up your automations. The overall system design makes sense and it is pleasant to work with. It gives you tools to solve problems. It is way cheaper then Zapier. Also Make is not limited by "no code" mindset, I appreciate it.
  • Wide Integration Capabilities: Make supports an array of applications, from popular SaaS tools to custom APIs. This connectivity allows you to automate processes across multiple platforms seamlessly. User-Friendly Interface: The drag-and-drop functionality makes it accessible for users with varying levels of technical expertise. Even those with no coding knowledge can create powerful automations quickly. Cost-Effective Pricing: Compared to its competitors, Make offers competitive pricing plans that provide good value for startups and small businesses looking to implement automation without breaking the bank.
  • Very easy to use. Great visual interface. Formation plateform via Make Partners. Almost everything is possible.
  • Easy to use, nice interface, good price for the possibilities ones get, no extra documentation necessary, very good problem handling in case of lost connections.
  • Ease of use. Compatibility with other software & apps. Webhooks & Instant triggers. Timesaving and works "on top" of other other tools.

Cons

  • Steeper learning curve then Zapier, some IT experience is very useful. It is not trivial to chain scenarios and there is no merge/join node.
  • Learning Curve: Although the platform is user-friendly, there is a learning curve when first getting accustomed to its features. Custom Code Limitations: This limitation can be a drawback for developers looking for more advanced automation capabilities. Error Messaging: Some error messages can be vague or difficult to interpret, hindering troubleshooting.
  • Some apps are missing. I don't really see something else in Cons.
  • There is still room for more connected apps. No other cons.
  • No cons that I can think of. It is constantly evolving and more integrations are added every month.

Pros & Cons from Real Users

Pros

  • I have found this platform very easy to set up, deploy and use as most of the things that can be done within Zapier can be done via drag and drop. This way of handling the interface has made my workflow very usable as I don't have to program anything using code, I can just connect automations between platforms so I can increase productivity. I can create several commands that on this platform are called Zaps and in a matter of minutes and without entering a shred of code I can get repetitive tasks done automatically. This platform also provides several templates of different automations with different platforms, thus facilitating the improvement of the workflow and saving time in building automations by having already preset templates that can be modified later, thus adapting to the needs of each person or company. This platform can be used for free to streamline certain processes that are really short and do not need to be executed in a large amount, this being useful for people who have repetitive tasks but that are not a great load and do not need to develop subtasks to be automated. For me, this is a good option for individuals or companies that need to try this platform for the first time and who in turn want to use Zapier without so much workload, since they may have tasks to automate but the workload run is not too much to the point that you necessarily have to opt for a plan that offers this platform. That is why this feature is ideal for small businesses that have a very low volume workflow which allows automation with this platform without having to pay for an additional cost. The functions for advanced users are very complete, this gives you the freedom to create your own automations that are not available in Zapier or that another user has not created yet. So, it is useful that you can not only solve automations with drag and drop, but also through code to have more precise automations on the processes that you want to carry out and optimize within a company. This, added to the unlimited Zaps plan, has allowed me to achieve a high level of automation, which I do not necessarily depend on doing the same daily tasks, but simply with this platform I can see how all those cumbersome tasks are executed automatically and with great precision.
  • In today's fast-paced business environment, time is of the essence, and every minute counts. That's why finding ways to streamline your workflows and automate tedious tasks is crucial to staying ahead of the game. This is where Zapier comes in, a powerful automation platform that can help you connect your favorite apps, automate your processes, and save time and effort. One of the standout features of Zapier is its simple and intuitive user interface. Even if you're not tech-savvy, you can easily create Zaps (automations) in just a few clicks. You can choose from hundreds of pre-built templates that cover a wide range of use cases, from lead generation and email marketing to project management and e-commerce. Alternatively, you can create your own Zaps from scratch, using the app's drag-and-drop editor. Zapier's app integrations are another impressive aspect of the platform. With over 3,000 apps to choose from, you can connect virtually any tool you use in your work, from popular ones like Gmail, Slack, and Dropbox to niche ones like Airtable, ClickUp, and HubSpot. Plus, Zapier allows you to use webhooks and custom requests to connect any app that has an API, giving you endless possibilities to customize your workflows. Another key advantage of Zapier is its ability to create multistep Zaps, allowing you to perform multiple actions in a sequence or in parallel. This feature can significantly reduce the time and effort required to complete complex tasks, such as lead nurturing or customer onboarding. Moreover, Zapier offers a variety of filters, paths, and logic to help you customize your workflows based on specific conditions and rules. For example, you can set up a Zap that sends a personalized email to a new lead only if they've clicked on a certain link in a previous email. If you're hesitant to try out Zapier due to its cost, you'll be pleased to know that the platform offers a free plan that allows you to create up to five Zaps and run up to 100 tasks per month. This is a great way to test out the platform and see if it meets your needs. If you need more features, Zapier offers several paid plans starting at $19.99 per month. These plans provide you with more Zaps, tasks, premium apps, and advanced features such as paths and filters. Zapier's support team is a valuable resource for users, providing 24/7 assistance via email or chat. The platform also has a rich knowledge base, a community forum, and a blog filled with tips and tutorials to help you get the most out of Zapier.
  • It is complemented by a large number of applications and platforms that I am using for sales and CRM, so much of my work is automated with Zapier thanks to the fact that the vast majority of platforms that I use can be directly integrated with Zapier without the need for do extensive configurations, making the work I do on a daily basis with multiple platforms fast and easy. There are very few applications that I could not connect correctly, or I had to connect manually through the API, but I was able to do this thanks to the efficient technical support that Zapier has, with great solutions and with the great knowledge that gave me an easy way to be able to connect without having many conflicts when automating. The construction of its interface means that I can create long optimization chains and thus improve the performance of my work, so I don't have to make so much effort to manage all the platforms I use since everything is connected through drag and drop. With this I have been able to carry out many integrations and be able to do various tasks without having to repeat everything over and over again, this being a great way to be able to have more performance in my work, being able to have more time to develop myself in other areas. I like that everything is practically built and that it makes it easier for the user to just have to choose what he wants to add to group Zaps and that everything is executed using the instructions already previously configured and best of all without having to use code, unless it is They require advanced integrations of course. It can be used for free for optimizations that do not require as much protocol and are not as constant. This can help both small businesses and individuals to primarily be able to test the functionality and performance of this platform, and secondly to be able to do certain automations that give them the freedom to use that time implemented to do the same tasks. in other things. So, I'm sure it can be useful on several occasions, although it seems very few actions that can be done with Zapier, it is not, since great things can be achieved with few payments or Zaps. In the event that large amounts of data, information and tasks really need to be optimized, it is advisable to use a payment plan that adjusts to the optimization needs of each company or individual that is going to use this platform.
  • * The number of platforms that can be integrated into Zapier is large, it has all the automations and compatibilities of each of the platforms regardless of its use or what type of platform it is. The connection speed between platforms is very fast, so there will be no worries if the response time or the execution of each Zap will be slow since the data transfer is fast and you can also do multiple steps of multiple applications at the same time if required without problem to the system collapsing or delaying. * The measurable costs that Zapier offers are accessible, they adapt both to the user and to a team or company, although I see the Company plan as a bit expensive for the few solutions it provides, however I know that for security reasons large companies would obtain said plan since it includes some security around more administrative control and more secure logins. As for the rest, all the plans provide good features that adjust to different needs, Zapier also allows you to purchase a plan according to the tasks required monthly, making the purchase of this platform more personalized, so you can easily have a plan minor with basic things that execute a large number of tasks, having an additional cost of course. * All the programming of the automations is done through the website, so it is not necessary to carry out tedious installations to be able to implement and start using this platform, there will be no problems or errors because there is no software to install other than just the version browser extension that makes it easier to add automations and get some tips for creating Zaps. A mobile version would not be bad since I could create automations and Zaps with my mobile phone but for now we have to wait for them to publish a version for iOS or Android devices. * You can see the history of the executed Zaps executed, thus having a good management of the message tasks and not having task waste due to bad automations, also determining how many tasks are needed monthly to increase or decrease tasks, thus being able to save on the monthly payment of Zapier. It also gives me suggestions with the platforms that I am using to make it easier and to be able to reduce the tasks by having better optimization solutions.
  • + The range of integration with most of the platforms that provide solutions for any type of business or company is very wide, this is what I found most useful to be able to use with Zapier since many optimization platforms do not have all the platforms I work with, so it's annoying having to have separate platforms for my work when I can't find a place with integration like this. So with Zapier this was the solution that had a positive impact within my company, being able to automate all the platforms that I use in my company was the most useful and practical thing I could have had. + Zapier is not difficult at all to be able to integrate into any company since it is not difficult to manage within its interface, what I would recommend is to be well informed regarding the documentation (which has little information) or consult experts for the correct automation of the platforms you use within your company. Although it is simple, what is not easy is being able to take advantage of this platform, I mean that Zapier is simple, but not easy to use the platform itself. + The APIs of different platforms can be connected and this is what Zapier does magic, since I only have to combine the different functions between different platforms, making it not need manual inputs, but everything is connected to each other. It's like I have a main electrical panel to which I have many cables connected in one place. But the best thing is that this is fed back by both parties, from one platform to another and vice versa. + The speed of data transfer between different platforms is extremely fast. The only problem I would have is when the APIs fail, otherwise everything works without a problem and you get results instantly as Zapier gets to work connecting different platforms together. So I had no problems when I used this platform for the first time, once everything was connected I could see how everything flowed without the need to make manual entries between platforms when they did not have integrations with each other.

Cons

  • There is a big disadvantage when implementing Zapier that for me can be crucial to take into account when wanting to optimize repetitive activities within a work environment. This drawback is about the problem that some optimizations may not be available yet on some platform where you are going to connect with Zapier, so you will have to resort to having to build a custom automation from writing code which will represent a very arduous job if you do not have the knowledge in that area. This makes it quite difficult in the sense of not having the desired results trying to look for alternatives, but personally I say that connecting platforms to each other to do a custom optimization will necessarily require code, so it will take a lot of time due to the technical experience that must be had. Or simply hire an expert programmer to do the job, which is more expensive when you want to automate a feature not available in Zapier. Another problem that I have found throughout the use that I have given to this platform is that on some occasions the automation fails, so that the execution of some Zaps fails to execute, thus wasting time by not having the automated tasks carried out. Therefore, you must be very aware of the Zaps executions because it can happen that the API of the platforms that are connecting to Zapier have drops in their execution, this being a delay in the workflows. My recommendation is that you regularly keep an eye on the execution of the Zaps to make sure that everything is running correctly and that there are no problems. There is no way to calculate the Zaps that can be consumed within a month in order to choose a better plan and to take advantage of the resources that each plan on this platform offers. Although Zapier offers a free version of its platform, it has limitations when determining which plan a person or company really needs to automate their processes with repetitive tasks. I understand that the plans establish maximum features and zaps that can be done in a month, but this platform should be able to have a space for testing to be able to both optimize resources and also be able to choose an optimal plan that really meets the needs of a company or individual and not just pick a plan at random just because they have more features or amount of performance per month.
  • While Zapier offers many benefits and advantages, it is important to consider its limitations and potential drawbacks before committing to using the platform. Here are some of the main issues to keep in mind: One of the most significant challenges with Zapier is its pricing structure. While the platform offers a free plan and several paid plans, the cost can quickly add up for users who need to run a lot of tasks or use a lot of premium apps. The pricing model is based on the number of tasks, which can be confusing and difficult to predict. For some users, cheaper alternatives that offer similar functionality may be more appealing. Another issue with Zapier is its lack of mobile apps for iOS or Android. This can limit its accessibility and convenience, as users are only able to access Zapier on a web browser or via email. For users who frequently work on-the-go, this can be a significant disadvantage. Zapier also has limited support for smart home devices or IoT integrations. This can be a disappointment for users who want to automate their home or office environment, as they may need to use other services like IFTTT or Amazon Alexa for that purpose. This can result in a more fragmented and less streamlined automation experience. Finally, Zapier's effectiveness depends heavily on the quality and reliability of the APIs of the apps it connects. If an app's API is down, buggy, or limited, it may affect the performance and functionality of your Zaps. This can lead to errors, delays, or missing features, which can be frustrating and time-consuming to troubleshoot.
  • To be able to fully customize an integration with a platform for functions that are not available in Zapier there is a tool that this platform presents that is for developers. The case that it is not so easy to be able to build an automation if you do not have the knowledge given for this type of solution. Because although Zapier is oriented to No-Code there is also a section to be able to develop integrations through programming, however, it requires being able to completely eat the documentation that Zapier presents and in addition to obviously having vast knowledge in programming. So, there is no easy way to build custom integrations of the applications that one uses other than doing it all through code that not many people know how to handle this completely because it requires time of experience. It is not a disadvantage that makes the difference between being able to use this platform or not, however, it is a point that must be taken into account before counting on Zapier for integrations and that certain functionalities are not available because Zapier has not created them yet. This is a challenge for any company to have everything it needs for a correct and complete integration. It requires a lot of testing to verify that all Zaps are working properly as they sometimes stop working and Zapier doesn't notify you when something is going wrong, so it's hard to know when something isn't working right now. I just realize that something is wrong. when the final run fails to run correctly or at all. That's why I would like to be notified when the end result of an automation doesn't work correctly, so I can correct the failure or at least know what is failing. Because sometimes the optimization fails and I have to start all over again to find out which platform is causing the problem and thus know what temporary solutions to apply, because if something fails, I can create a second plan to be able to continue everything, being able to skip several steps and that everything flows without interruptions until the problem is solved.
  • * For more advanced functions, it requires more advanced users, since despite the fact that this platform provides automation without using a line of code, there are also times when advanced functions are required and this will require programming. This can be complicated for some people since you have to be well documented both how to program in Zapier and also take into account the documentation of each API of each connected platform. So you have to look around a bit before you buy Zapier by testing with the basic features and that is the most I could get this platform to do before I have problems in the future for not having a feature and having to program it. * It only has live support if you purchase an enterprise plan, this is unheard of since I can understand that doing it individually would have slow response times when you want to contact someone from support. But what I can't understand as I don't have support with a Teams plan, this is disappointing since sometimes I need live solutions and I have to choose to contact support through other ways making it not very practical given the late response time that you have * If the steps are programmed wrong, it will take time to find the solution to what is causing the problem since there is no way to easily detect a failure or bad configuration, so you have to think carefully how to organize the Zaps so that you do not have problems in the process. So, I recommend having the clear points of what is going to be automated and how you want to apply that automation within Zapier so that there are no problems and confusion, also carry out the respective tests to know that everything is working as expected.
  • - I don't like how the system in which this platform works is since everything you do is charged for "Zap" which you have to be careful about what to spend the Zaps since it would have a negative impact on the return on investment when paying for this platform. Although sometimes the action or automation is not executed and it can be a problem because there is no way to have a resolution to this problem since there is no way to prove that an action was executed within this platform, the one way to know is to see that there is no automation and it is annoying because even if the automation has not been executed I have to pay with my Zaps. - The prices for small businesses can be expensive when you want to automate everything with Zapier, it has a free version that for me would be useful for businesses that do not need much automation, however it is very limited in its functions that makes you have to pay to be able to take very little advantage of the tools they offer when paying and also can cause a negative impact on investment by not understanding how to manage resources when automating applications within the company. - More documentation and tutorials are needed to have a good management within this platform and get the best performance without having losses or bad optimization within Zapier. From everything I've read about the documentation it's very basic and doesn't offer much when it comes to explaining how to get the most out of it with examples, it seems that this platform is willing to make the end user pay more and get good performance in the long run, so that if you want short-term solutions you should learn to use this platform because otherwise it will be a headache on your bills and also you will not see good results when analyzing performance reports. - This platform is new to connecting apps for automation, so it may have errors in the process or not all features are available for automation. I recommend getting information before using this platform and knowing what it does and what it can't do for different reasons with other platforms when you want to carry out an automation. In general, for me, most of the platforms that I use and that are connected to Zapier have worked well, some meanings one or the other, but at the end of the day it has performed very well for me.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Make
Founded: 2012
Czech Republic
www.make.com/en

Company Information

Zapier
Founded: 2011
United States
zapier.com

Alternatives

Alternatives

Categories

Categories

Integration Features

Dashboard
ETL - Extract / Transform / Load
Metadata Management
Multiple Data Sources
Web Services

Workflow Management Features

Access Controls/Permissions
Approval Process Control
Business Process Automation
Calendar Management
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Document Management
Forms Management
Graphical Workflow Editor
Mobile Access
No-Code
Task Management
Third Party Integrations
Workflow Configuration

Integration Features

Dashboard
ETL - Extract / Transform / Load
Metadata Management
Multiple Data Sources
Web Services

Serverless Features

API Proxy
Application Integration
Data Stores
Developer Tooling
Orchestration
Reporting / Analytics
Serverless Computing
Storage

Integrations

Abyssale
Channels
Datto RMM
Formstack Documents
GitHub
Insightly
Levity
Linked Helper
Lnk.Bio
Microsoft OneDrive
Pipedrive
ProveSource
QuickBooks Commerce
SIGNL4
Scoro
Typeform
Vimeo
Vivomeetings
WebinarJam
Wufoo

Integrations

Abyssale
Channels
Datto RMM
Formstack Documents
GitHub
Insightly
Levity
Linked Helper
Lnk.Bio
Microsoft OneDrive
Pipedrive
ProveSource
QuickBooks Commerce
SIGNL4
Scoro
Typeform
Vimeo
Vivomeetings
WebinarJam
Wufoo
Claim Make and update features and information
Claim Make and update features and information
Claim Zapier and update features and information
Claim Zapier and update features and information