MyPreferencesPossibleNOW
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Related Products
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About
Ketch is the AI Privacy Company: permissioning infrastructure that keeps your data observable, permissioned, and AI-ready.
Organizations no longer face a choice between data growth and data governance. Ketch makes both possible at once. Consent management, rights automation, front-end data observability, and AI governance — unified in a single platform trusted by 3,500+ businesses processing 67.2 billion consent transactions per month.
Ketch detects unauthorized data flows, enforces consumer opt-outs in real time, and powers AI pipelines with clean, permissioned data.
Rated #1 Consent Management Platform on Gartner Peer Insights (4.8/5), and a G2 Grid Leader for Enterprise.
Used by LVMH, Chipotle, Forbes, Paramount, Hasbro and more. Built by the team that led GDPR compliance for Salesforce Marketing Cloud.
Reduce risk. Enable data-driven growth. Build trust.
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About
MyPreferences is an enterprise preference- and consent-management platform that centralizes zero-party data, such as communication preferences, consents, personalization settings, demographics, psychographics, and feedback, giving businesses a unified, real-time view of how individual customers want to be engaged. It lets companies collect and manage preferences across all customer touchpoints, email, mobile, social, website, contact-center, direct mail, or any channel, and store them in a global consent repository that tracks consent history and ensures compliance. With a flexible, API-first data model and a no-code experience-designer interface, MyPreferences enables marketers to build and publish multilingual, responsive preference-center pages without developer resources. On the analytics side, built-in reporting and dashboarding help teams monitor zero-party data usage, opt-out rates, segmentation, and overall customer-preference trends.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
|
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Audience
CMO / Marketing teams — led with data growth, zero-party data, opt-in rates, and personalization. Compliance is context, not the hook. Chief Privacy Officer / Privacy ops — led with control, visibility, and risk reduction. They hold the risk bag and know it. CISO / Security / Engineering — led with data observability, AI governance, and agentic risk. Technical depth required. Advertising / AdTech teams — led with consent signal honoring, signal quality, and IAB/GPC compliance in the adtech stack.
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Audience
Enterprises and organizations wanting a tool to collect, manage, and honor customer consent and communication preferences across channels, while ensuring privacy compliance and improving personalization and engagement
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$150/month
Free — $0/month
For small businesses. Up to 5,000 unique visitors/month. Includes full consent management platform (CMP), privacy law templates, tracker scanning, tag orchestration, consent record storage, and 2 integrations. Email support. Starter — $150/month For moderate-traffic sites. Up to 30,000 unique visitors/month. Same full CMP feature set as Free, plus 2 integrations. Email support. No DSR automation included. Plus — from $499/month (billed annually) For high-traffic sites. Up to 100,000 unique visitors/month. Full CMP, live onboarding call, 1,000+ integrations available as add-ons, and DSR automation (rights workflows) available as an add-on. Quote required for exact pricing. Pro — custom pricing For medium-to-enterprise brands. 100,000+ unique visitors/month. Full platform: CMP, DSR automation, data mapping, AI-powered discovery, risk assessments (DPIAs, PIAs, TIAs), marketing preference management, and enterprise developer tools (webhooks, custom identifiers, authenticators). Dedicated customer success manager, unlimited support. Key notes: All plans include full CMP functionality — Ketch doesn't gate consent features by tier. Products are also available à la carte; you don't need to purchase CMP to access DSR or data mapping. Free trial available on the Free plan for 30 days.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationKetch
Founded: 2020
United States
www.ketch.com
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Company InformationPossibleNOW
Founded: 2000
United States
www.possiblenow.com/products/mypreferences/
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Categories |
Categories |
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Consent Management Platforms Features
Additional Users / Permissions
Automatic Cookie-Blocking
CCPA Compliance
CMS Integration
Cookie Crawling
Design/Branding Customization
Fingerprinting
GDPR Compliance
IAB Compliance
Reporting / Analytics
Responsive Design
Subdomains Compatibility
Tag Manager Integration
Whitelabel Solution
Data Privacy Management Features
Access Control
CCPA Compliance
Consent Management
Data Mapping
GDPR Compliance
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification
GDPR Compliance Features
Access Control
Consent Management
Data Mapping
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification
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Integrations
Amazon Redshift
Amazon S3
HubSpot CRM
PostgreSQL
Salesforce
Shopify
AI Autopilot
Acquia CDP
AdRoll
Adobe Real-Time CDP
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Integrations
Amazon Redshift
Amazon S3
HubSpot CRM
PostgreSQL
Salesforce
Shopify
AI Autopilot
Acquia CDP
AdRoll
Adobe Real-Time CDP
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