Informatica Persistent Data MaskingInformatica
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Related Products
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About
Retain context, form, and integrity while preserving privacy. Enhance data protection by de-sensitizing and de-identifying sensitive data, and pseudonymize data for privacy compliance and analytics. Obscured data retains context and referential integrity remain consistent, so the masked data can be used in testing, analytics, or support environments. As a highly scalable, high-performance data masking solution, Informatica Persistent Data Masking shields confidential data—such as credit card numbers, addresses, and phone numbers—from unintended exposure by creating realistic, de-identified data that can be shared safely internally or externally. It also allows you to reduce the risk of data breaches in nonproduction environments, produce higher-quality test data and streamline development projects, and ensure compliance with data-privacy mandates and regulations.
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About
Velum Privacy masks personal data before it reaches an AI assistant, then restores the real values in the reply. Everything runs on your own machine. No servers, no accounts, no telemetry.
Reversible by design: one-way redaction protects the data but breaks the answer. A local mapping means the reply comes back readable.
Three surfaces, one engine. A browser extension for Chrome, Brave, Edge and Vivaldi, text masking free, no account. A macOS desktop app for documents, folders and coding agents over MCP, Windows in progress. A Jira and Confluence Cloud app that runs inside your own Atlassian instance.
Detection combines pattern matching, checksum validation for IBANs and national IDs, and a local NER model across nine language variants. Accuracy is published, including failure rates: 99.8% must-mask F1 at the top tier.
Verifiable, not asserted: the extension declares zero host permissions, and the desktop app names every outbound call and masks with the network off.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Enterprises looking for a data security and privacy solution for testing, Hadoop, outsourcing, and collaboration
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Audience
Regulated professionals and small firms who handle other people's personal data and use AI assistants: law, accounting and tax, HR, healthcare admin, consulting. Also IT and security teams who need a control that works on personal, unmanaged accounts where enterprise DLP cannot reach, and Jira and Confluence administrators with GDPR erasure obligations. EU and UK organisations with GDPR exposure in particular.
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
$149/year
Free Version
Free Trial
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Reviews/
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Reviews/
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Pros & Cons from Real UsersPros
Cons
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationInformatica
Founded: 1993
United States
www.informatica.com/products/data-security/data-masking/persistent-data-masking.html
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Company InformationVelum Privacy
Founded: 2025
Spain
velumprivacy.com
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Categories |
Categories |
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Integrations
AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks
Decimal
Eviden MDR Service
Google Cloud Platform
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Integrations
AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks
Decimal
Eviden MDR Service
Google Cloud Platform
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