Robyn

Robyn

Meta
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+

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About

Time-series analysis is essential for the day-to-day operation of many companies. Most popular use cases include analyzing foot traffic and conversion for retailers, detecting data anomalies, identifying correlations in real-time over sensor data, or generating high-quality recommendations. With Cloud Inference API Alpha, you can gather insights in real-time from your typed time-series datasets. Get everything you need to understand your API queries results, such as groups of events that were examined, the number of groups of events, and the background probability of each returned event. Stream data in real-time, making it possible to compute correlations for real-time events. Rely on Google Cloud’s end-to-end infrastructure and defense-in-depth approach to security that’s been innovated on for over 15 years through consumer apps. At its core, Cloud Inference API is fully integrated with other Google Cloud Storage services.

About

Robyn is an open source, experimental Marketing Mix Modeling (MMM) package developed by Meta’s Marketing Science team. It’s designed to help advertisers and analysts build rigorous, data-driven models that quantify how different marketing channels contribute to business outcomes (like sales, conversions, or other KPIs) in a privacy-safe, aggregated way. Rather than relying on user-level tracking, Robyn analyzes historical time-series data, combining marketing spend or reach data (ads, promotions, organic efforts, etc.) with outcome metrics, to estimate incremental impact, saturation effects, and carry-over (adstock) dynamics. Under the hood, Robyn blends classical statistical methods with modern machine learning and optimization; it uses ridge regression (to regularize against multicollinearity in many-channel models), time-series decomposition to isolate trend and seasonality, and a multi-objective evolutionary algorithm.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Anyone seeking a tool to run large-scale correlations over typed time-series datasets

Audience

Marketing teams, data scientists, and analysts interested in a solution to measure real incremental impact, attribute performance across channels, and optimize budget allocation in a transparent, privacy-compliant way

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Pricing

Free
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Google
United States
cloud.google.com/inference/

Company Information

Meta
Founded: 2004
United States
facebookexperimental.github.io/Robyn/

Alternatives

Alternatives

Categories

Categories

Integrations

Facebook Not Supported
Facebook Ads Not Supported
Google Cloud Platform Supported
Google Cloud Storage Supported
Instagram Ads Not Supported
Meta Ads Not Supported
Meta Pixel Not Supported

Integrations

Facebook Supported
Facebook Ads Supported
Google Cloud Platform Not Supported
Google Cloud Storage Not Supported
Instagram Ads Supported
Meta Ads Supported
Meta Pixel Supported
Claim Google Cloud Inference API and update features and information
Claim Google Cloud Inference API and update features and information
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Claim Robyn and update features and information