NestAds

NestAds

NestScale
+
+

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About

FirstParty is a data monetization platform that helps companies assess, organize, and deploy their first-party data assets. It employs a proven quantitative methodology, combining full technical documentation of current data, a proprietary 16-point quality assessment, and commercial market-opportunity analysis, to reveal intrinsic value and pinpoint use cases. Its transformation engine ingests and cleanses vast volumes of unstructured transactions, structuring and staging data at near-instant speeds to turn billions of messy records into actionable assets. For deployment, FirstParty provides modules for internal utilization, enabling data-driven decision-making and operational efficiency through customer, product, and process insights, and external monetization, anonymizing, and packaging data products to expand addressable markets and drive new revenue streams.

About

NestAds, built exclusively for Shopify merchants, is an efficient ad management and marketing attribution software. Streamlining data from various ad channels into one dashboard, NestAds eliminates manual work, allowing effortless tracking of crucial ad metrics for insightful ad performance analysis. The unique feature is the server-side tracking pixel based on first-party customer purchase data, overcoming iOS 14 limitations and cookieless browsing challenges. NestAds also employs a multi-touch attribution model to pinpoint sales-driving ads and touchpoints, offering flexibility with attribution windows from 1 to 90 days. This data-driven approach optimizes ad spend, reducing waste and maximizing your ROAS. NestAds dashboard presents customer journey data in a timeline format, facilitating a clear understanding of your customer engagement across touchpoints, complete with detailed cohort analysis for insights into revenue generation and customer acquisition cost recovery.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Data-driven enterprises and product teams seeking a solution to convert raw first-party data into actionable insights and scalable data products

Audience

Shopify merchants of all sizes, consultants, marketing & e-commerce development agencies who want to accurately track ad performance & understand customer touchpoints to maximize return on ad spend.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$0/month/user
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

FirstParty
Founded: 2021
United States
www.firstparty.com

Company Information

NestScale
Founded: 2022
Singapore
nestscale.com

Alternatives

Audigent

Audigent

Audigent, a part of Experian

Alternatives

UniSignIn

UniSignIn

Transfon

Categories

Categories

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Integrations

Facebook
Google Ads
Instagram
Shopify
TikTok

Integrations

Facebook
Google Ads
Instagram
Shopify
TikTok
Claim FirstParty and update features and information
Claim FirstParty and update features and information
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Claim NestAds and update features and information