Dealer.com vs. TrueCar Comparison


Dealer.com Cox Automotive	TrueCar	+	+
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About Grow revenue and relationships with insights and strategy powered exclusively by Dealer.com and Cox Automotive. Deliver the right message to the right consumers at the right time and come out ahead of the competition. Your leads are only as good as the website that produces them. Create the personalized experience your customers crave and drive more conversions. Connect with in-market shoppers everywhere through hyper-personalized sales and service experiences, and improve customer satisfaction and engagement. Reduce bounce rate and increase profitability. Drive more qualified, higher converting car sales leads by connecting with consumers as they begin the car buying process. With Accelerate My Deal, deals can start right from your Digital Storefront – and your Autotrader listings, or from Kelley Blue Book – as you give consumers the flexibility and convenience to choose their preferred path-to-purchase, to self-educate, and initiate the car buying process.	About TrueCar is a secure online platform that gives certified dealers centralized access to manage their presence and operations on the TrueCar automotive marketplace, helping them list vehicles, update pricing, engage with prospects, and oversee key transactional and administrative tasks. Within the portal, dealers can update and control vehicle pricing using tools like VIN Pricing Manager; manage lead delivery settings, email addresses, and bounce history; and configure user roles and permissions for sales, accounting, and admin staff. It also lets dealers view, download, and submit invoices, statements, and co-op documentation, as well as submit credit requests and access payment history without manual paperwork. With features that support TrueCar+ digital retailing, dealers can participate in online car buying workflows, track delivery orders, and control options that influence how their inventory appears to in-market shoppers.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Auto dealers who need a website, digital retailing, and digital marketing platform to create personalized digital experiences for every car buyer	Audience Automotive dealers and dealership staff who need a centralized portal to manage inventory pricing, leads, digital retailing tools, statements, co-op documentation, and performance insights
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Cox Automotive Founded: 2014 United States www.dealer.com	Company Information TrueCar United States dealerportal.truecar.com
Alternatives V12Software	Alternatives CarEdge
Autotrader Autotrader US	CarMax
Online Shopper Dealer Inspire	Cars.com
LivePerson Automotive LivePerson	Autotrader Autotrader US
Darwin Automotive View All	CarGurus View All
Categories Auto Dealer Supported Automotive Digital Retailing Supported	Categories Auto Dealer Supported Automotive Data Supported
Auto Dealer Features Accounting Not Supported Buy-Here-Pay-Here Not Supported Collections Management Not Supported Contact Database Supported Customer Database Not Supported Document Management Supported F&I Management Not Supported Financing Management Not Supported Form Printing Not Supported Inventory Management Not Supported Lease Management Not Supported New Car Dealer Supported New Car Lot Not Supported Online Inventory Not Supported Parts Management Not Supported Sales Management Not Supported Service Department Not Supported Used Car Lot Not Supported Website Integration Supported
Integrations AutoRaptor CRM Supported Autotrader Supported CloudPano Supported Constant Contact Lead Gen & CRM Supported DriveCentric Supported HelloRamp.ai Supported LeadsBridge Supported Prodigy Supported SnapCell Supported Spyne Supported VPiX 360 Supported Xtime Supported Zeus Software Supported nVision Supported Show More Integrations View All 14 Integrations	Integrations AutoRaptor CRM Not Supported Autotrader Not Supported CloudPano Not Supported Constant Contact Lead Gen & CRM Not Supported DriveCentric Not Supported HelloRamp.ai Not Supported LeadsBridge Not Supported Prodigy Not Supported SnapCell Not Supported Spyne Not Supported VPiX 360 Not Supported Xtime Not Supported Zeus Software Not Supported nVision Not Supported Show More Integrations
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