Cyfe

Cyfe

Cyfe by Traject
Looker

Looker

Google
+
+

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About

Cyfe is a business intelligence platform that helps businesses of all sizes with KPI monitoring, search engine optimization, scheduling, social media marketing, custom reports, data export & archiving and more. Find the perfect online dashboard template, connect your data, and start monitoring your KPIs. Modify the template to meet your business needs. From zero to data in under 5 minutes, get started quickly with a free plan or one of our free 14-day trials. Create dashboards to visualize data for your individual departments, the C-suite or all of your clients. Everything from analytics, to sales, social, and online reviews. Pull data from popular services like Google and Salesforce with over 100 integrations and 250+ metrics included out of the box. Get set up in minutes by configuring pre-populated widgets including Google Analytics, Facebook Pages, Facebook Ads, Grade.us, SERPs, Moz, Twitter, Mailchimp, and Instagram.

About

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation. Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databases—to get real results, in real time.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Agencies and in-house marketers seeking a solution to manage their operations

Audience

Data and business teams interested in a powerful data analytics, business intelligence, and data visualization solution

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free
There is a Cyfe plan for every budget with features and access that scales with you. Start with the free version or a free trial, and grow up to our 100% white label plan that starts at $150/month.
Free Version
Free Trial

Pricing

Looker (Google Cloud core) offer three platform editions:

Standard: A Looker (Google Cloud core) product for small organizations or teams with fewer than 50 users that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 1,000 query-based API calls per month, and up to 1,000 administrative API calls per month.

Enterprise: A Looker (Google Cloud core) product with enhanced security features for a wide variety of internal BI and analytics use cases that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 100,000 query-based API calls per month, and up to 10,000 administrative API calls per month.

Embed: A Looker (Google Cloud core) product for deploying and maintaining external analytics and custom applications at scale that includes one production instance, 10 Standard Users, 2 Developer Users, upgrades, up to 500,000 query-based API calls per month, and up to 100,000 administrative API calls per month.
Free Version
Free Trial

Reviews/Ratings

Overall 4.5 / 5
ease 4.2 / 5
features 4.2 / 5
design 4.2 / 5
support 4.8 / 5

Reviews/Ratings

Overall 4.8 / 5
ease 4.3 / 5
features 4.7 / 5
design 4.5 / 5
support 4.7 / 5

Pros & Cons from Real Users

Pros

  • Cyfe has allowed us to be in constant monitoring in the areas where computer activity is performed, since it offers us to manage a constant monitoring within the organization. On each device we can see in real time what is being processed on that computer. In turn, in case of technical support, the application allows us to install Widgets such as Wordpress or Alexa as a channel for reports.
  • Its features include the possibility of monitoring in any area or department of the company such as: administration, customer service, purchasing and sales, among others. In addition to its ease of use, it also provides functions to customize widgets such as Twitter, Facebook, Wordpress and Alexa to be present in any channel.
  • With this analysis tool we have obtained an almost immediate and constant update with our clients through our social media platforms, which has kept us in contact simultaneously without any inconvenience. Its price is relatively low with respect to most programs that are available, in our license they offer us a refund if the monthly work does not meet the expected expectations. They have many integrations, although we can not see them directly, but looking well in depth we can find everything we need.
  • Due to the highly customizable Cyfe's activity wall, it is completely possible to edit all the historical operations of each marketing process that has been carried out since a specific date, through the main work screen, showing us that we can have a quick command of all our information.

Cons

  • We have some problems in terms of results; one of them is not having a result that is graphically represented after an analysis. As for your daily or monthly reports that we can get from the application we do not have a detailed description of any specific item analyzed, the data throws them in a general way only.
  • This program offers an analysis of all the data collected in the different areas you want to know in depth, but does not offer data filtering to specify in detail what we want to look for to get results. In addition, it does not have any kind of visual analysis or graphical presentation of the collected data.
  • We need a mobile application, this means that we have to be all day in front of a portable device or web device interacting with Cyfe. Despite its large number of integrations it is always necessary to add more important ones as for example HubSpot is one of the marketing tools we use the most.
  • Customers can generate their own reports about the sales operations they execute with us, but these cannot be edited afterwards before being published in our domain, which leads to not being able to avoid negative opinions from customers who are not satisfied with our service. The solution has been to disable the API so that they cannot generate reports.

Pros & Cons from Real Users

Pros

  • My favorite aspect of Looker is its customizable in dashboard design compared to the similar products.
  • Looker offers an intuitive interface that facilitates the creation of customized reports. The ability to integrate with multiple data sources is impressive, enabling deeper and more comprehensive analysis. In addition, the real-time data exploration feature is crucial for making informed decisions quickly, which is vital in our dynamic work environment.
  • Looker is great for data analytics needs and can transform complex data into insights. Modern interface makes it incredibly easy to build and customize reports.
  • Its ability to visualize data in a clear and understandable way makes it easy to identify unusual patterns or potential threats through interactive and customizable dashboards. Looker's ability to create detailed and automated reports is another great advantage. This not only saves time, but also ensures that reports are always up-to-date, which is crucial for informed decision making and regulatory compliance.
  • Looker has the ability to integrate with multiple data sources, making it easy to create custom reports and dashboards. I value the collaboration features, such as the ability to easily share reports and dashboards with colleagues. This improves team communication and helps make informed data-driven decisions. In addition, the ability to customize visualizations to the client's needs adds significant value to our service.

Cons

  • It's a bit costlier than other options available.
  • While Looker is powerful, the initial setup can be complex and requires a significant investment of time and resources.
  • UI can be complex for new users and Third party integration should be added.
  • One concern is the initial setup complexity. Integrating and organizing data from various sources can be challenging, requiring significant time and resources up front.
  • The lack of some export features may frustrate users who need to work with data in other formats.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Cyfe by Traject
Founded: 2012
United States
www.cyfe.com

Company Information

Google
Founded: 1998
United States
cloud.google.com/looker/

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Categories

Categories

Big Data Features

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Data Visualization Features

Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery

Big Data Features

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Data Visualization Features

Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery

Business Intelligence Features

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Business Performance Management Features

Ad hoc Analysis
Ad Hoc Reports
Budgeting & Forecasting
Consolidation / Roll-Up
Dashboard
Key Performance Indicators
Predictive Analytics
Qualitative Analysis
Quantitative Analysis
Scorecarding
Strategic Planning

Dashboard Features

Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets

Data Analysis Features

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Embedded Analytics Features

Ad hoc Query
Application Development
Benchmarking
Dashboard
Interactive Reports
Mobile Reporting
Multi-User Collaboration
Self Service Analytics
Streaming Analytics
Visual Workflow Management

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Reporting Features

Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Email Reports
Financial Reports
Forecasting
Marketing Reports
OLAP
Report Export
Sales Reports
Scheduled / Automated Reports

Sales Analytics Features

Collaboration Tools
Dashboards
Forecasting Analytics
Ideal Customer Profile (ICP)
Lead Analytics
Pipeline Management
Predictive Forecasting
Predictive Lead Scoring
Sales Intelligence Reporting

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Axis LMS
Dropbox
Facebook
Google Analytics
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
Mailchimp
QuickBooks Online
QuickBooks Online Advanced
Rambox
Salesforce
Slack
Stripe
X (Twitter)
Xero
Zendesk
Groove
Olark

Integrations

Axis LMS
Dropbox
Facebook
Google Analytics
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
LinkedIn
Mailchimp
QuickBooks Online
QuickBooks Online Advanced
Rambox
Salesforce
Slack
Stripe
X (Twitter)
Xero
Zendesk
Groove
Olark
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