BrandBuddyHeera Software
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TraxTrax Retail
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About
BrandBuddy by Heera Software is a dedicated in-store promoter management platform built for brands that rely on strong in-store retail execution. The platform helps companies manage in-store promoters more efficiently, enhance store-level visibility, & maintain smoother execution across retail outlets.
This in-store retail execution platform combines attendance tracking, task management, order capture, performance monitoring & more advanced features in 1 unified platform. The Heera in-store promoter app also serves as a complete operational engine, ensuring secure, reliable, & efficient execution of campaigns at the point of sale. It connects planning & field activity through geo-verified attendance, store-specific task execution, order punching, & combines attendance tracking, task management, order capture, performance monitoring, & more advanced features that serve as a complete operational engine, ensuring detailed promoter-level reporting through an intuitive mobile interface.
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About
Trax is the AI-powered image recognition platform that turns a photo of a store shelf into real-time, SKU-level insight — helping brands and retailers see exactly what's happening on shelf, in every store, all the time. With over a decade of experience, billions of trained images, and dozens of patents, Trax delivers the shelf-level visibility that drives availability, compliance, and growth in the physical store.
Trax is now part of FORM, the retail execution platform that also includes GoSpotCheck for field task management and FORM OpX for operational compliance — together giving CPG and retail brands one connected way to plan, execute, and measure in-store performance.
FORM is a global company headquartered in Quincy, Massachusetts, with teams across North America, Europe, Asia-Pacific, and Latin America. We serve many of the largest and most innovative brands and retailers in the world - helping them deliver excellence in every location, every day.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Supported
iPad
Supported
Android
Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Brands
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Audience
Anyone searching for a cloud-based retail analytics and execution platform
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Not Supported
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Screenshots and VideosNo images available
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Screenshots and Videos |
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Pricing
No information available.
Free Version
Not Supported
Free Trial
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
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Company InformationHeera Software
Founded: 1999
India
heerasoftware.com
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Company InformationTrax Retail
Founded: 2010
US
traxretail.com
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Integrations
No info available.
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Integrations
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