Related Products
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About
Applyra is app store optimization software designed to boost app visibility on the Apple App Store and Google Play Store. It offers daily keyword ranking updates, historical trend analysis, and keyword discovery tools to identify high-potential search terms and improve discoverability. AI-powered recommendations provide actionable insights for optimizing listings and enhancing search rankings. Competitor analysis features allow performance tracking and strategy comparison, while global tracking supports all countries and languages with ranking alerts and daily updates. The platform includes CSV export, AI inspection, niche analysis tools, and API access. Apps connect via URL or name search, with historical data maintained for informed decisions. A permanent free plan and a single flat $9.99 per month tier cover unlimited keywords on both stores. An MCP server connects Applyra data to Claude, Cursor and other AI coding assistants.
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About
PressPlay is a fully autonomous platform that uses generative AI to create, test, and scale Google Play store experiments without manual effort. It is designed to replace traditional spreadsheet-driven ASO workflows by automatically generating hypotheses, creative assets, and copy based on app data and market trends. Once connected to the Google Play Console, the platform queues, launches, and monitors experiments around the clock under user-defined guardrails, enabling teams to run dozens of tests simultaneously. Its automation engine analyzes performance signals in real time, identifies winning patterns, scales successful variations, and terminates underperforming tests early to maintain efficiency. PressPlay also aggregates learnings across experiments, providing centralized insights, filtering by locale or asset type, and reducing reporting time from hours to minutes.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Indie iOS and Android developers, solo founders, and ASO or growth managers at small mobile app studios and game studios (1-50 people) publishing on the App Store and Google Play.
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Audience
Mobile app publishers and growth teams that want to automate and scale app optimization experiments to increase installs
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$9.99/month
Applyra is priced as a single flat subscription: $9.99 per month, billed monthly in USD, with no annual commitment and no minimum term. You can cancel at any time from your account, and payment is processed securely through Stripe.
Free Version
Supported
Free Trial
Not Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
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Company InformationApplyra
Founded: 2025
France
www.applyra.io
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Company InformationPressPlay
United States
www.pressplay.run/
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Alternatives |
Alternatives |
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Categories |
Categories |
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App Store Optimization (ASO) Features
A/B Testing
Not Supported
App Store Localization
Not Supported
Benchmarking
Supported
Competitor Monitoring
Supported
Keyword Research Tools
Supported
Rank Tracking
Supported
Reporting / Analytics
Supported
Reviews Management
Not Supported
Sentiment Analysis
Not Supported
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