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About

Extract the most the most relevant keywords for your apps and your competitors. Get worldwide search results for iOS, Google Play, macOS and Apple TV. Download CSV data, use the Report Generator or integrate the APPlyzer Restful API into your software tools, interfaces and dashboards. Realtime market data in your hands. Worldwide reviews and customer feedback from up to 155 app stores. Understand the audience with auto-translation from 100 languages. Stay informed about significant ranking changes with daily and hourly alerts through Email and Slack.

About

PressPlay is a fully autonomous platform that uses generative AI to create, test, and scale Google Play store experiments without manual effort. It is designed to replace traditional spreadsheet-driven ASO workflows by automatically generating hypotheses, creative assets, and copy based on app data and market trends. Once connected to the Google Play Console, the platform queues, launches, and monitors experiments around the clock under user-defined guardrails, enabling teams to run dozens of tests simultaneously. Its automation engine analyzes performance signals in real time, identifies winning patterns, scales successful variations, and terminates underperforming tests early to maintain efficiency. PressPlay also aggregates learnings across experiments, providing centralized insights, filtering by locale or asset type, and reducing reporting time from hours to minutes.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Web developers and marketing professionals

Audience

Mobile app publishers and growth teams that want to automate and scale app optimization experiments to increase installs

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

€10 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

APPlyzer
Founded: 2009
Germany
www.applyzer.com

Company Information

PressPlay
United States
www.pressplay.run/

Alternatives

Alternatives

ASOeShop

ASOeShop

SmartXaaS LLP

Categories

Categories

App Store Optimization (ASO) Features

A/B Testing
App Store Localization
Benchmarking
Competitor Monitoring
Keyword Research Tools
Rank Tracking
Reporting / Analytics
Reviews Management
Sentiment Analysis

Integrations

Google Play
App Store
Apple tvOS
Slack
macOS Big Sur

Integrations

Google Play
App Store
Apple tvOS
Slack
macOS Big Sur
Claim APPlyzer and update features and information
Claim APPlyzer and update features and information
Claim PressPlay and update features and information
Claim PressPlay and update features and information