Best Brand Intelligence Software in Australia - Page 2

Get insights to boost your advertising performance at any stage of your creative process. Upload ideas and ads at any stage of the creative process – pretest concepts, storyboards, animatics, drafts and videos. Get feedback from real people – a robust and representative sample of your target audience. We use nondeclarative behavioral research and randomized controlled trials (RCTs) to map subconscious changes in viewers’ brains. Useful insights from dozens of detailed metrics – about your message delivery, branding, or ability to build up emotion and attention. Many are analyzed second-by-second in your video. Buy media for your best creatives. Polish your scripts. Choose the right scenes. Finetune editing, voice-overs and pack-shots.

A dashboard that you'll love to look at. Toggle between different views of your data for a holistic overview of brand health and extract easy-to-understand insights to present to your team. Insights at a fraction of the cost of traditional brand research. Get access to enterprise-level brand tracking, without the price tag. We survey thousands of people in your category throughout the year and update your dashboard with results in real-time. Toggle between different views of your data for a holistic overview of brand health and extract easy-to-understand insights to present to your team. We survey thousands of people each week from panels of millions around the world. You'll have full visibility of your brand health in 30 days, with insights updated daily.

Trajaan is the first search intelligence software designed for consumer insights and media teams at global brands. Everything consumers are looking to learn or buy from search engines represents a ton of insights about fears, desires, and purchase blockers. Never miss any weak signal from your market. Spot all growing brands, products, or services from thousands of segmented search queries, and make sure to detect your future best sellers. Learn what brands & products generate more interest in every country, region, or city. Then adapt your product offering & merchandising. Get smart recommendations every minute with Trajaan to learn how to rank among organic, paid, featured snippets and AI-generated answers. Trajaan will fetch search metrics from multiple data sources, at various frequencies, at different geographic scales. In the end, you get access to a unified database in which we can derive metrics more advanced than just ‘search volume’ such as local affinity.

Sprinklr Insights is an AI-native enterprise-grade consumer and customer intelligence platform that unifies data from more than 30 digital and social channels, plus hundreds of thousands of media sources and websites, into a single, real-time system so organizations can transform unstructured conversations and feedback into actionable intelligence rather than noise. It captures the voice of the customer, brand mentions, competitor benchmarking, crisis-level signal detection, product feedback, audience preferences, and market trends in one place, providing contextualized sentiment analysis, theme discovery, anomaly detection, and predictive insights that support strategic decision-making across teams. Built-in AI capabilities analyze billions of historical and live interactions to uncover emerging patterns and shifts in sentiment, surface actionable insights, and generate automated summaries or recommendations.

An end-to-end platform automating advanced research methodologies for actionable insights and a meaningful view of your consumer. quantilope’s platform provides substantive insights to questions throughout the entire product development and marketing mix. The first step is to identify the market research question that you’re going to ask. From business strategy, to product innovation, launch, and performance monitoring, quantilope’s Agile Insights platform can help brands get a better understanding of who their customers are, what they want to buy, and how to appeal to them best. Once you’ve defined a research question, you can begin building your survey using automated methods. Inside the survey editor on quantilope's platform, you simply drag and drop the question type and automated method that you want to use such as Choice-Based Conjoint, MaxDiff, TURF, Implicit Tests, and more.

Silhouette™ is the industry’s first audience intelligence platform for characterizing and reaching anonymized personas based on earned media consumption, influencers, passions, personalities, and interests. Silhouette™ uses social data to deliver highly deterministic, actionable insights, and media campaigns across any persona or intended audience. Silhouette™ solves the problem of measuring social influencer campaigns by connecting social content engagement with actual company revenue and other business outcomes. For the first time ever, brands are now able to turn their market research, marketing personas and surveys into highly scalable and addressable audiences. At the core of Silhouette™ is a social identity graph of more than 1.2 billion profiles sourced from 60 different platforms and more than a million websites, 300 million individual email accounts, and more than one billion IP addresses and mobile devices.

Swayable is a global research platform that measures how effectively media content changes opinions. Our clients are dramatically increasing the impact of the stories they tell on the world's most important issues. Clients include major brands, agencies, foundations and political campaigns around the world. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling. Campaigns that matter use Swayable to learn what really works. They get deep insights in under 24 hours with no media spend required. It's real science, finally applied to public opinion and consumer insights. Results available in under 24 hours from thousands of respondents, with real-time analysis via online dashboard. Get proof of impact, not just feedback. Swayable impact tests are standard-setting randomized controlled trial (RCT) survey experiments. Unlock 2X-10X increases in campaign ROI by applying insights across all stages of messaging, creative development and media planning.