Re: [Webwork-devel] WW/JavaOne get together

[Chris M. <chr...@ho...>]

> > The only way to avoid that confusion is to create a
> > *new* brandname that is an umbrella for JBoss and WW, or alternatively
go to
> > the trouble of truly establishing JBoss as an umbrella brand, that
contains
> > JBoss Application Server, WW etc.
>
> I doubt that will happen.

Understandable. But what then are your thoughts on people's perceptions of
JBoss being an app server vs JBoss being an organisation? Because if you
agree that there is some truth to the "JBoss is an app server" mentality,
then without rebranding can you also see the potential confusion that could
eventuate? I don't profess to be a marketing expert by any means, but it
seems a fairly safe bet that it will cause problems. About the only company
I can think of that has managed to pull off something like is Coca-Cola,
however even they aren't selling drinks & chocolate bars, they're sticking
to drinks. OK, shoot me, bad analogy ;-)

> > But what's the point, when there already exists such a beast going by
the
> > name of OpenSymphony?
>
> What's the point of a Ford when there are Volkswagens? I see where
> you're going with that point, for sure, but it can be argued the other
> way round too. Otherwise we would be stuck in the "so why make another
> framework when we have Struts?" argument still.

Yes, but Ford competes directly with VW - I can't see any competition
between OS and JBoss (or are you suggesting that would happen by grouping
JBoss + WW? I still can't see how). Surely WW is just looking for a home,
it's tired of being an orphan for so long :-). The best home isn't
necessarily the one with the filmstar.

> > As several people have pointed out in this thread, OpenSymphony is a
perfect
> > match for WW. OSUser, Sitemesh et al compliment WW very nicely indeed -
> > surely that cannot be denied?
>
> You are absolutely correct, and I don't think anyone has said otherwise
> either.

Then doesn't it make sense for the match to be formalised?

> The main reason against OpenSymphony (that I can think of) is the high
> quality differences between the projects. Some are outstanding and some
> are, well, on the other side of the scale.

Agreed. That is something that can and should be addressed. I'll avoid the
obvious response to that comment... ah, no, what the heck, can't resist -
quality differences never stopped Jakarta ;-).

Thanks for considering my response.

Chris Miller