[PHPOpenChat-Users] On-line Reservations

[<res...@on...>]

Subject:	E-marketing & Communications Proposal

Date:		October 4, 2002
Ref:		Maximizing your on-line reservations

Attn: 		General Manager
		Sales & Marketing Director

On-line Brands has pioneered effective e-marketing solutions with 
the maximum marketing ROI for the travel and tourism industry.  
Our innovative technologies deliver extensive web exposure, fully 
booking many of our industry clients year-round through on-line 
bookings.

We understand that your core reservation problem is directly 
linked to the law of diminishing returns from traditional PR and 
advertising. The current global economic environment has created 
an even greater need to find innovative marketing methods to 
generate new business.  Hotels, resorts, airlines, car rentals, 
etc. are rarely fully booked year-round due to the high-supply 
and low-demand worldwide. 

Traditionally in times of low demand, companies try to acquire 
new customers by directing them away from competitors and into 
their own arms by using three basic strategies: i.e. cut back, 
maintain, or increase their marketing budget.  

Businesses that cut back do so at their own peril. Businesses 
that maintain their marketing budget get a smaller piece of a 
smaller pie.  Businesses that increase their marketing get a 
bigger piece of a smaller pie at the expense of diminishing 
returns.

Originally the Internet was envisioned to have the greatest 
marketing potential ever imagined, hence the dot com boom.  Even 
though the euphoria was justified, the investment boom was 
premature as a result of the infantile system and configuration 
of the web.

On-line Brands enables that great marketing potential to be 
realized by positioning your website on the superhighway of the 
Internet (i.e. Yahoo, Google, and AltaVista) through our 
proprietary e-marketing solutions.  You will no longer experience 
those diminishing returns on investment while you acquire a 
bigger piece of the pie.

GUARANTEE

On-line Brands guarantees that your website will be ranked 
multiple times within the top 1-20 listings in the 18 major 
search engines (i.e. the winner’s circle).  

NOTE: 

1)	84% of all websites are found from search engine results. 
 
2)	82% of all traffic on the WWW is surfing in Search 
Engines.
3)	97% of all search traffic is done on just 18 search 
engines.
4)	99% of Internet users do not search beyond the first 
two-pages of results.

Due to these limited number of premium listings on search 
keywords related to your industry, your timely response to our 
offer is critical. We are offering our services on a 
first-come-first-serve basis.

Thank you very much.

Sincerely yours,

Ken McDonald
VP, International Marketing

*************************************
On-line Brands Ph Inc.
Suite 812, Ayala Tower One
Ayala Ave., Makati, Philippines

Phone:   (632) 759-6704
Fax: 	 (632) 759-4090
E-mail:  res...@on...
Web:     http://www.on-linebrands.com
*************************************
ON-LINE BRANDS major clients include:

Multi-nationals: 3M, Caltex, Canon, Computer Associates,  DHL,  
Epson, Ericsson, Ernst & Young, FedEx, General Motors, IBM, 
Isuzu, Price Waterhouse Coopers, Toyota

On-line Brands delivers maximum marketing ROI.