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Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

Lightspeed is a cloud-based Point of Sales (POS) and eCommerce solution. Built for retail stores and restaurants, Lightspeed provides businesses with a simple way to build, manage, and grow their operations, and create an exceptional customer experience. Lightspeed offers a complete set of functionalities, including inventory management, reporting and analytics, multi-payments, customer loyalty, and training and support.