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BigQuery delivers up to 54% lower TCO than cloud alternatives. Migrate from legacy or competing warehouses using free BigQuery Migration Service with automated SQL translation. Get serverless scale with no infrastructure to manage, compressed storage, and flexible pricing—pay per query or commit for deeper discounts. New customers get $300 in free credit.

Run frontend and backend services, batch jobs, host LLMs, and queue processing workloads without the need to manage infrastructure. Cloud Run gives you on-demand GPU access for hosting LLMs and running real-time AI—with 5-second cold starts and automatic scale-to-zero so you only pay for actual usage. New customers get $300 in free credit to start.

Vertex AI gives developers access to Gemini 3—Google’s most advanced reasoning and coding model—plus 200+ foundation models including Claude, Llama, and Gemma. Build generative AI apps with Vertex AI Studio, customize with fine-tuning, and deploy to production with enterprise-grade MLOps. New customers get $300 in free credits.